Anonymous wrote:
Anonymous wrote:Speaking as a publicist, I would NEVER have allowed Ryan to do this interview. At least not yet. He didn't need to "explain himself" to the public or to his sponsors - not like this. There was absolutely no need for him to take more time away from other Olympians and the end of the Olympic games. The proper protocol would have been for him to wait until AFTER the games, as he has already taken so much away from the games and other competitors. So much air time has been devoted to covering his shenanigans, that he just should've laid low for a few more days.
He was also completely unprepared and you can tell he had absolutely no media training prior to this. This is what happens when you use a lawyer for your crisis PR needs instead of pairing the lawyer up with a true publicist who is experienced in this realm. Ryan needed to work with a trainer this weekend on everything from his posture to his language to his enunciation. You can tell that they didn't prepare answers in advance either, as he kept going back to being intoxicated. His sponsors DO NOT want to hear this and they certainly DO NOT want to hear it repeated like an excuse.
It's so unprofessional that he was allowed to do this interview, and that he was allowed to do it without anyone to guide him. He ends up looking like even more of a loser and he did nothing that would make his sponsors think this is a guy they should keep on paying. I feel for him, I really do, and I hope he at least thinks about hiring someone in the PR world - not just for any future interviews he does, but also to control how he re-enters the world of social media and to prevent any future issues like his upcoming birthday party in Vegas that coincides with his gf's paid appearance. He needs to totally avoid any upcoming partying, he honestly needs to send the Playboy playmate packing for now as she's not a good look for him either, and he needs to do some major re-branding and re-imaging before re-emerging in the public eye.
LOL, you feel sorry for him? Get real. Everything this dipshit is going through is directly attributable to his behavior. This isn't someone else's fault. This is dumbass Ryan Lochte's fault.
I'm glad he did this interview. You know why? It just proved that he's a selfish fucking asshole who thinks he can do whatever he wants and not be held accountable. How much of a idiot to you have to be to get yourself in a situation like this? To fuck with someone's business that happens to be in a beautiful but third-world country? What a god damn moron. "I was drunk, I was drunk." Stop acting like a fucking dumbass college student. You're a 32 year old man. Start acting like one.
The best news from all of this is that nobody gives even a slightest flying fuck about swimming or swimmers. This is simply the outrage de jour. Within the next week, no one will even care about Ryan Lochte and once football season starts, we will have totally forgotten about this. And every four years from now, we'll only remember Ryan Lochte for being a selfish fucking asshole and a moron to boot.
And I don't get why he needs to dump his Playmate g/f. How is she even relevant to all this? What is he supposed to do, date a DCUM harpie plumper? Just goes to show, PR "professionals" are the most overpaid people on earth.