Peloton Holiday ad sparks criticism

[Anonymous]

A REAL pushing-the-envelope ad would've featured a frumpy or sloppy-fat woman as the wife, rather than a woman who looks like she just finished P90X series.

Let's see someone who looks more like a typical suburban wife, a cringeworthy size 18, barely contained by yoga pants.

[Anonymous]

Ok, I watched it. Without the backstory I would have said that the ad wasn’t provoking me to buy a bike. I spent most if the ad confused about why she was irritated.
If I am seeing it through a critical lease I’d say my objection is that wife is portrayed as not knowing what she wants/what’s good for her. Like without the guiding of her milk toast husband she’d have wasted a year of her life. Not riding a bike that doesn’t move.
It’s just a bad ad.

[Anonymous]

Anonymous wrote:I don't think it's a terrible ad but the satire & skewering is hysterical. My take is that a wide variety of people find upscale, wealthy perfectionists an easy target for mockery and I am totally there for that.

+1 Spot on.

I thought the ad was a typical boring ad but find the satire and skewering downright hysterical. Plus all the triggered Peloton owners who are taking the satire and skewering seriously and are therefore very, very offended are also entertaining me. I own a Peloton and love it, too.

[Anonymous]

Anonymous wrote:A REAL pushing-the-envelope ad would've featured a frumpy or sloppy-fat woman as the wife, rather than a woman who looks like she just finished P90X series.

Let's see someone who looks more like a typical suburban wife, a cringeworthy size 18, barely contained by yoga pants.

Aren’t you lovely.

[Anonymous]

Anonymous wrote:

Anonymous wrote:A REAL pushing-the-envelope ad would've featured a frumpy or sloppy-fat woman as the wife, rather than a woman who looks like she just finished P90X series.

Let's see someone who looks more like a typical suburban wife, a cringeworthy size 18, barely contained by yoga pants.

Aren’t you lovely.

Yes, because I didn't let myself go after kids.

[Anonymous]

Anonymous wrote:

Anonymous wrote:All the criticism boils down to one thing: envy of the rich and thin.

Nah for me it is concern for someone who seems like she's insecure and married a d!ck

Concern? Actual concern?

You know that's an actress, right?

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:A REAL pushing-the-envelope ad would've featured a frumpy or sloppy-fat woman as the wife, rather than a woman who looks like she just finished P90X series.

Let's see someone who looks more like a typical suburban wife, a cringeworthy size 18, barely contained by yoga pants.

Aren’t you lovely.

Yes, because I didn't let myself go after kids.

Well St. Peter will surely be waiting for you at the pearly gates with that kind of virtue. She was a mean-spirited shrew on the internet, but she didn't let herself go... elevator right to heaven.

[Anonymous]

"How much it would change her?"

Uh, she doesn't look a bit different.


They should've used a fatty, and then showed before and after. Now THAT would be effective marketing.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:A REAL pushing-the-envelope ad would've featured a frumpy or sloppy-fat woman as the wife, rather than a woman who looks like she just finished P90X series.

Let's see someone who looks more like a typical suburban wife, a cringeworthy size 18, barely contained by yoga pants.

Aren’t you lovely.

Yes, because I didn't let myself go after kids.

Post a picture so we can judge and comment accurately.

[Anonymous]

I watched the ad and do not understand the criticism at all.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:All the criticism boils down to one thing: envy of the rich and thin.

Nah for me it is concern for someone who seems like she's insecure and married a d!ck

Concern? Actual concern?

You know that's an actress, right?

LoLzzzzzzz

I'm howling right now!!!!! OMG, thank you!!!!!

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:All the criticism boils down to one thing: envy of the rich and thin.

Nah for me it is concern for someone who seems like she's insecure and married a d!ck

Concern? Actual concern?

You know that's an actress, right?

LoLzzzzzzz

I'm howling right now!!!!! OMG, thank you!!!!!

You are really upset at the idea that someone is laughing at you on your Peloton, aren't you?

[Anonymous]

https://www.businessinsider.com/pelotons-stock-price-plummet-wiped-942-million-market-value-holiday-ad-2019-12

Only people on DCUM are confused about this ad

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:It's a luxury fitnesss brand...did they think it was going to be a bunch of chubby people touting Jenny Craig microwavable meals? Like wtf. It's a dumb commercial but I don't get why people think a brand that's aspiration based - people buying a Peloton aspire to be thin - should use overweight people.

Bc she was already very thin. Her aspiration to be even thinner is what has people bashing the ad.

It’s about fitness and confidence, not fat. This isn’t hard to understand.

+1
this is the WHOLE point of the ad.

[Anonymous]

Anonymous wrote:https://www.businessinsider.com/pelotons-stock-price-plummet-wiped-942-million-market-value-holiday-ad-2019-12

Only people on DCUM are confused about this ad

WOW. someone's getting fired.
- Peloton lover who doesn't think the ad is a big deal and thinks the uproar is hilarious