Larger women in ads for Target and Athleta

Anonymous
Anonymous wrote:Ooo shocking that Target wants to make money by selling stuff. They are betting that they'll sell more stuff using this catalog to offset the sales they'll lose by people being turned off by it. With what I know of Target's marketing prowess, I'd take that bet.



Target understands its demographic very well. I think this is a good move by them.
Anonymous
Anonymous wrote:After reading this thread, I placed my first Athleta order in years. I am happy they have more inclusive sizing and models.

Body size is not always in the control of the individual. There are so many conditions and medications that mess with your metabolism. And it isn’t my place to judge anyone else’s circumstances.

I applaud a company that is making it easier for everyone to have comfortable clothes for physical activity. Shame isn’t good for anyone.


How is a fat person supposed to exercise if they can't buy clothes that fit? Good on these companies, I say.
Anonymous
I like how they either have underweight models or obese models but god forbid we see a normal person.
Anonymous
Even lululemon has really big women now
Anonymous
Personally, I am not "body positive" in that I think people should strive to be a healthy weight. But for a variety of reasons, people sometimes aren't able to do that. Maybe they are depressed, or anxious, or just had a baby. So it's good for ads to show all body types so that people can look at the fit of an item on a body similar to theirs.
Anonymous
From a public health perspective, I think the overwhelming propensity of underweight women in advertising and fashion is a far greater health concern than the occasionally ordinarily sized woman (and let's be clear, "plus size" in a modeling context is maybe what, a 14? So pretty much an average sized woman?).
Anonymous
Anonymous wrote:If we stopped making clothes larger than size 4 we would solve the obseity problem and 90% of divorces


You are a terrible person.
Anonymous
Anonymous wrote:From a public health perspective, I think the overwhelming propensity of underweight women in advertising and fashion is a far greater health concern than the occasionally ordinarily sized woman (and let's be clear, "plus size" in a modeling context is maybe what, a 14? So pretty much an average sized woman?).


They used to have just slightly smaller than "normal" women in advertising. Now, they all look like heroin addicts.

One on of the Britney threads here, people were laughing at her awesome healthy and sexy (and almost no fat) figure, because she was athletic.

I am really glad they are using larger models, we are the ones who need more workout clothes!

And for the person who said everyone should wear a size 4 or under? When I was 16, 5'10', and 115 pounds, I couldn't wear a freakin size 4.
Guess you want all women to be short and anorexic.
Anonymous
Are we supposed to laud those on My 600lb Life? They’re making obviously horrible decisions and also have mental problems that lead them to those situations. Bit I’m not going to so inclusive as to say they should have spandex tough Rs and sports bras. They just don’t need it when they’re working on walking to the bathroom unassisted.

At what point is the slippery slope to that, flattened?
Anonymous
Anonymous wrote:Are we supposed to laud those on My 600lb Life? They’re making obviously horrible decisions and also have mental problems that lead them to those situations. Bit I’m not going to so inclusive as to say they should have spandex tough Rs and sports bras. They just don’t need it when they’re working on walking to the bathroom unassisted.

At what point is the slippery slope to that, flattened?

I spend my weekends right now planning my garden and you spend yours constructing straw man arguments.

Come July I’ll have flowers to show for it and you’ll still just have “fat shaming” as your hobby.
Anonymous
Anonymous wrote:Personally, I am not "body positive" in that I think people should strive to be a healthy weight. But for a variety of reasons, people sometimes aren't able to do that. Maybe they are depressed, or anxious, or just had a baby. So it's good for ads to show all body types so that people can look at the fit of an item on a body similar to theirs.


I guarantee you that AT LEAST 99% of us who are overweight are striving to be a healthy weight. Even those who are "body positive." But I admire women who don't despise themselves despite their inability to maintain a healthy weight.
Anonymous
I miss cigarette ads; they were kind of funny.
Anonymous
What I do really appreciate is catalogs and websites who say what the model’s measurements are and what size she is wearing. Super helpful!
Anonymous
Anonymous wrote:
Anonymous wrote:Are we supposed to laud those on My 600lb Life? They’re making obviously horrible decisions and also have mental problems that lead them to those situations. Bit I’m not going to so inclusive as to say they should have spandex tough Rs and sports bras. They just don’t need it when they’re working on walking to the bathroom unassisted.

At what point is the slippery slope to that, flattened?

I spend my weekends right now planning my garden and you spend yours constructing straw man arguments.

Come July I’ll have flowers to show for it and you’ll still just have “fat shaming” as your hobby.


Not a straw man. What is the limit of the “body positive” perspective? High BMI is definitely bad. Why is normalizing that a public health benefit?
Anonymous
Anonymous wrote:What I do really appreciate is catalogs and websites who say what the model’s measurements are and what size she is wearing. Super helpful!


Yep. Super helpful.
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