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Two years ago I posted on this site that Under Armour had relatively little presence, street cred, or fashion-forward visibility on the West Coast (where I was living at time, in California). This was notable because West Coast tastes often forecast future trends, and because the Asian market is so strong in that region (thus giving you great insight into how your products will play in the important and growing international Asian market). I felt that Under Armour products for the most part reflected the worst instincts of Washington, DC, "traditional" and "staid", in other words, there was nothing exciting about their products. And I also felt that UA had dropped the ball on their development of their women's market. Appeal to those women who "exercise" the purse strings, and they will influence their families' spending. My post was lambasted and greatly criticized by those asserting that UA was in "great shape".
http://fortune.com/2016/10/25/under-armour-shares-tumble/ |
stay mad, OP |
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So how much did you earn by shorting the stock?
That's the difference between being intelligent/lucky and being psychotic. |
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This is kind of hilarious.
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A lot. |
It hits all the right notes -- East Coast vs. West, Asian superiority, class anxiety, and grudge-holding. |
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lol guess I missed that thread.
Haven't really been following Under Armour but it is one of those stocks that I kick myself about. When it first went public, some naysayers talked about how their technology wasn't patented and there was something else about it. I think the quality or what not. Can't remember the details. So decided to skip on it only to watch it go up. And have been seeing more of it's product placements in movies and how it branched out to other things like shoes and have deals with some celebrities. Like I said, haven't been following it as much. I started to follow it again a little bit before the split but stopped looking when it split. But it might be a good time to buy if the price is low right now. |
Well good for you. Get one of those executive McMansions and enjoy the fruits of your psychosis. |
if the rumors about the MLB deal are true.... |
Just bought a vacation house on the West Coast. |
LOL http://www.dcurbanmom.com/jforum/posts/list/30/319150.page |
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Kids don't wear Nike anymore.
You can actually get made fun of. |
Thank you for linking that original post.
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| Why do you have such a vendetta? Kevin Plank reject you in high school? |
Yes, today's kids and their style setters definitely don't wear Nike anymore.
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