Anonymous wrote:
Anonymous wrote:
Anonymous wrote:
Anonymous wrote:why are these two getting so much publicity? I'd never heard of her before and hadn't heard of the Jonas kid in years.
She has a fingers in lot of pies outside of the big and small screens. She is heavily invested in tech, sports, and consumer goods. Big social media presence too. She has her own production house and collaborates with other in music, fashion, event management and entertainment industries. The Hollywood studios are investing in her projects in India where her mom is producing stuff. She is a very savvy businesswoman and has basically used her celebrity to diversify. Nick and Priyanka are also working with Disney for a new project. Interesting to see that she had more corporate type than bollywood stars in her marriage.
Simple answer - she’s paying seven-figures for publicity and had been since she got the US. Trying to make a household name of herself but it doesn’t work like that here. You need the studios doing the work for you.
She has a huge publicity machinery but she is not losing money. She is making most of her money from non-Entertainment ventures. SRK guided her in diversifying when she was close to him. She is bum-chum with the Hollywood studio execs and also music industry stalwarts. Of course, she is also the talent, having won many awards in India for her acting etc. She is leveraging her celebrity to get into a lot of things. She is part owner of sports team and a vineyard/winery too. You can bet that the booze that was served during her wedding was from her brand. She is smart because she puts herself out there and takes the bouquets and brickbats, but does not associate her name with the products so that there is never a negative impact if her celebrity falters. She is dazzling all the business and corporate type with her glamour and hollywood/bollywood connection but in reality she is a very shrewd, very savvy and a very competent business women. She is networking and creating a buzz all the time, not to get customers but to get investors. She has a few more years left as a leading actress (very good looking for 36 year old), but she has a business empire in place. She creates massive win-win situations for her business partners. She does not care if she becomes super successful in Hollywood as a star, because she has already leveraged her connections behind the scenes. She is also massively invested in Bumble. She is known for facilitating connections between high worth individuals. Unbelievably connected and shrewd. She has a huge following outside of US, in India and Middle East. Google how often she is being paid for appearances in Dubai.
You can also bet that most of her wedding expense was gratis from the designers, caterers, event management companies etc. She is peddling her talent and her connections, and she is putting her money behind the scene in companies so that she has a say in the boardrooms. She is actually an Indian Kris Jenner (without sex tapes etc) as far as shrewdness goes.