What's a reasonable amount to negotiate on a new 32K car?

[Anonymous]

Dealer offering $32,800 as initial out-the-door price. I have no idea how much is too much to negotiate down. New car.

[Anonymous]

p.s. that's their "internet discount" price. Another dealer is offering a lower base price but the total out the door is the same.

[Anonymous]

What model car? What model year?

Have you looked at true car and Costco auto buying and car guru?

[Anonymous]

Anonymous wrote:Dealer offering $32,800 as initial out-the-door price. I have no idea how much is too much to negotiate down. New car.

It really depends on the car, the model year and other factors. Not all models are really that negotiable.


What you need to do is call other dealers and ask their out-the-door price and play them off each other.

Also make sure the out-the-door price is for the TRIM you want. I once had a dealer quote me an out-the-door price for a car but it was the wrong trim.

[Anonymous]

Pick the exact car you want, use the online contacts to three dealers located a bit away from eachother and start a bidding war.

[Anonymous]

Anonymous wrote:

Anonymous wrote:Dealer offering $32,800 as initial out-the-door price. I have no idea how much is too much to negotiate down. New car.

It really depends on the car, the model year and other factors. Not all models are really that negotiable.


What you need to do is call other dealers and ask their out-the-door price and play them off each other.

Also make sure the out-the-door price is for the TRIM you want. I once had a dealer quote me an out-the-door price for a car but it was the wrong trim.

This. When I worked on the car lot it really mattered on what our particular inventory looked like. I worked Toyota and there were some models (Camry, highlander, corolla, Prius) that we really never negotiated on beyond a certain point. We just didn't need to. Other models were rare and we didn't have many but maybe they were niche cars and we also didn't negotiate much on (4 runner, solaria) even though you may be looking at something thats been on our lot awhile. The models you could really get a deal on were a.) basic stripped models (everyone wants the mid upgrade or the highest upgrade, no one wants base) 2.) models that the body was due to significantly change the next year bc you're car will look "old fast" and people want to wait just one more year to get the latest. 3.) models that don't sell well but don't fit a niche market...when I was there it was Yaris (for a few bucks more just get a corolla...a much nicer car) and tacoma (for a few bucks more get a tundra...a much nicer truck.

So my point is we need to know make and model to really help.

[Anonymous]

They are all asking me to come in and bring written quotes to match. No one will give a written discounted quote!

[Anonymous]

Subaru Outback Premium

[Anonymous]

Anonymous wrote:Subaru Outback Premium

Uh, yeah. You're not likely to move a dealer off the price very much for this one.

[Anonymous]

I’ve paid exactly the “internet special this weekend only Presidents’ Day discount” price and felt entirely fine about it. It depends on the car and 50 other factors.

[Anonymous]

Anonymous wrote:Subaru Outback Premium

You should be able to get a bit lower. Is this Fitzgerald?

We just bought a 2019 Outback Limited (higher trim line than Premium) for $30.5K in September. OTD price was about $33K once you factored in taxes, license, titling, etc.

[Anonymous]

No not Fitzgerald. Thanks for all the suggestions everyone.

[Anonymous]

Anonymous wrote:No not Fitzgerald. Thanks for all the suggestions everyone.

Go on the Outback Forums to see what people are paying:

Gen 6 pricing thread (2020 model and newer): https://www.subaruoutback.org/threads/the-msrp-invoice-purchase-price-extended-warranty-thread.513491/
Gen 5 pricing thread (2015-2019 model years): https://www.subaruoutback.org/threads/msrp-invoice-purchase-price-thread.158858/

[Anonymous]

Thanks for the great tips. End of month was a good time to buy.

[Anonymous]

Anonymous wrote:Thanks for the great tips. End of month was a good time to buy.

What kind of deal did you get?