Our garbage gym Lifetime Centreville is ripping out the indoor basketball courts and replacing it with all pickleball

[Anonymous]

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

[Anonymous]

Jesus H. If I was paying $200 a month for a gym membership I would try to live there like people live in Ikea.

IS there business plan really to entice people to sign up and then think people aren't going to use it?

[Anonymous]

Its hard to believe they aren't profitable when the memberships cost that much honestly.

[Anonymous]

Lifetime doesn't cost $200 per person. For a family...yes. but it's more like $129 for the first person (at Chantilly) and goes to $189 with a second adult or $159 with one adult + 1 child.

Why is there so much vitriol around pickleball? Becsuse when something changes, there are often winners and losers...and it happens that pickleball is the new popular thing (i.e. the winner) and everything else that has to adapt considers themselves "the losers" (space, sound, money, attention). It's not the pickleball people that are bitter. It's those who have to move over for the new sport.

[Anonymous]

Anonymous wrote:Lifetime doesn't cost $200 per person. For a family...yes. but it's more like $129 for the first person (at Chantilly) and goes to $189 with a second adult or $159 with one adult + 1 child.

Why is there so much vitriol around pickleball? Becsuse when something changes, there are often winners and losers...and it happens that pickleball is the new popular thing (i.e. the winner) and everything else that has to adapt considers themselves "the losers" (space, sound, money, attention). It's not the pickleball people that are bitter. It's those who have to move over for the new sport.

So two adults and two kids would be over $200?

[Anonymous]

Anonymous wrote:Its hard to believe they aren't profitable when the memberships cost that much honestly.

Agree. They can't turn a profit charging that much when lower end gyms charge like $30/month?

It sounds like they don't consider someone paying a regular $200 family membership a customer that they want to continue with. The only customers they want to attract and keep are those willing to pay the base fee plus then pay them more money every month for extras.

[Anonymous]

There are Planet Fitnesses everywhere and they charge what, $20?

[Anonymous]

Anonymous wrote:There are Planet Fitnesses everywhere and they charge what, $20?

Planet fitness doesn't have indoor pools, childcare, cafe's, etc.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

People like that are taking advantage. Like the people who sit in Starbucks all day and get one cup of coffee, hoarding a table. They also argue they are "paying customers" but they are taking advantage. Starbucks and gyms don't value customers like that.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

People like that are taking advantage. Like the people who sit in Starbucks all day and get one cup of coffee, hoarding a table. They also argue they are "paying customers" but they are taking advantage. Starbucks and gyms don't value customers like that.

What!? People paying for a gym membership and then going to the gym and using the offered amenities are "taking advantage'? WTF?

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

People like that are taking advantage. Like the people who sit in Starbucks all day and get one cup of coffee, hoarding a table. They also argue they are "paying customers" but they are taking advantage. Starbucks and gyms don't value customers like that.

What!? People paying for a gym membership and then going to the gym and using the offered amenities are "taking advantage'? WTF?

Yes, the PP is way off base. Lifetime advertises itself as a luxury athletic country club and charges members accordingly. It's not a basic in-and-out basic gym.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

People like that are taking advantage. Like the people who sit in Starbucks all day and get one cup of coffee, hoarding a table. They also argue they are "paying customers" but they are taking advantage. Starbucks and gyms don't value customers like that.

What!? People paying for a gym membership and then going to the gym and using the offered amenities are "taking advantage'? WTF?

Yes. Spending all day every day is not the ideal customer for the gym. Do you not understand that businesses target specific types of customers, demographics, and behaviors? Out are the teen loiterers, in are the new memberships of people who are in and out. It's a business, not a half-way house charity.

[Anonymous]

When I toured the Reston gym, that was actually their spiel. You don't have to join a country club-just join our gym. Take your kids to the childcare, then go to the spa, pick them up, get lunch, then go swim at the pool. Yada yada yada.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

People like that are taking advantage. Like the people who sit in Starbucks all day and get one cup of coffee, hoarding a table. They also argue they are "paying customers" but they are taking advantage. Starbucks and gyms don't value customers like that.

What!? People paying for a gym membership and then going to the gym and using the offered amenities are "taking advantage'? WTF?

Yes, the PP is way off base. Lifetime advertises itself as a luxury athletic country club and charges members accordingly. It's not a basic in-and-out basic gym.

You don't think Lifetime has a customer profile? Sounds like if families are using the facilities way more often than other customers they should just charge the more than other types of members.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I think it is a bit much to criticize paying gym members for....using their gym memberships! That's ridiculous. Lifetime is expensive, they should expect more people to show up and use their facilities for $200/month then Planet Fitness.

Who is criticizing them? People are pointing out the logic of Liftetime's decision to add a new offering, even if that means removing a less profitable one used by some people. They want to appeal to a new market and potentially new members more than they care about the drain families place on aging amenities. It's baffling that people can't wrap their minds around the idea that things change and gyms are chasing fads because they are probably bleeding money. They don't care to have families spending hours and hours a day hanging out with a fixed price membership that doesn't result in any extra revenue for such heavy usage.

PP was complaining about kids "hanging out" at the gym for 3-4 hours. They are paying customers.

People like that are taking advantage. Like the people who sit in Starbucks all day and get one cup of coffee, hoarding a table. They also argue they are "paying customers" but they are taking advantage. Starbucks and gyms don't value customers like that.

What!? People paying for a gym membership and then going to the gym and using the offered amenities are "taking advantage'? WTF?

Yes. Spending all day every day is not the ideal customer for the gym. Do you not understand that businesses target specific types of customers, demographics, and behaviors? Out are the teen loiterers, in are the new memberships of people who are in and out. It's a business, not a half-way house charity.

The teenagers are paying customers.