Amazon ad with Girl with mustache

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:Women just can't win and other women are the reason.

Unless a woman conforms to a standard that other women have set for her, she is going to be called gross and unattractive. this is supposed to be a child of maybe 15-16 in the commercial just figuring out who she is and trying to love herself. But DCUM harpies have to be hating on everything. I'm sure you'd all be up in arms if someone commented on how your daughter's shorts were too tight.

The thing about ads is this: they should resonate with the most people in a positive way.

I’ll never understand why marketing firms think showcasing something that isn’t likely to resonate with most women will yield positive results. Face it: you rarely see a woman with a mustache IRL. It’s not a good look.

There are other ways to convey nonconformity. A Mohawk. Purple hair. A granny in a moto jacket. A teen in coastal grandma gear.

Haven’t seen the ad, but the bolded is going to vary depending on where you live and what kind of crowd your kid runs with. I have a teenage daughter in a school for performing and visual arts, and there is a whole lot of body and facial hair going on in the born-female crowd. So much so that I hardly register it on young women anymore. There is definitely a conscious radical self-acceptance movement among a certain group of young women and they absolutely couldn’t care less who they offend.

I don’t think a mustache on a woman is offensive. It’s a beauty choice (like everything else).

But it isn’t mainstream precisely because most men and women don’t find it attractive. Which makes it weird for an advertiser to use it as a hook to drive sales.

Depends on what demographic they’re going for. (It’s not women in their 30s and 40s.) I imagine Amazon’s agency has access to some pretty sophisticated market research.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:Women just can't win and other women are the reason.

Unless a woman conforms to a standard that other women have set for her, she is going to be called gross and unattractive. this is supposed to be a child of maybe 15-16 in the commercial just figuring out who she is and trying to love herself. But DCUM harpies have to be hating on everything. I'm sure you'd all be up in arms if someone commented on how your daughter's shorts were too tight.

The thing about ads is this: they should resonate with the most people in a positive way.

I’ll never understand why marketing firms think showcasing something that isn’t likely to resonate with most women will yield positive results. Face it: you rarely see a woman with a mustache IRL. It’s not a good look.

There are other ways to convey nonconformity. A Mohawk. Purple hair. A granny in a moto jacket. A teen in coastal grandma gear.

Haven’t seen the ad, but the bolded is going to vary depending on where you live and what kind of crowd your kid runs with. I have a teenage daughter in a school for performing and visual arts, and there is a whole lot of body and facial hair going on in the born-female crowd. So much so that I hardly register it on young women anymore. There is definitely a conscious radical self-acceptance movement among a certain group of young women and they absolutely couldn’t care less who they offend.

I don’t think a mustache on a woman is offensive. It’s a beauty choice (like everything else).

But it isn’t mainstream precisely because most men and women don’t find it attractive. Which makes it weird for an advertiser to use it as a hook to drive sales.

Depends on what demographic they’re going for. (It’s not women in their 30s and 40s.) I imagine Amazon’s agency has access to some pretty sophisticated market research.

Like Budweiser?

Sometimes I think companies are easily led astray by people who try to make fetch happen.

I mean, why is Olivia Wilde having such a moment? She was propelled forward by who knows what and got offers that seem weird. I suspect her moment as the It Girl has passed.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:Women just can't win and other women are the reason.

Unless a woman conforms to a standard that other women have set for her, she is going to be called gross and unattractive. this is supposed to be a child of maybe 15-16 in the commercial just figuring out who she is and trying to love herself. But DCUM harpies have to be hating on everything. I'm sure you'd all be up in arms if someone commented on how your daughter's shorts were too tight.

The thing about ads is this: they should resonate with the most people in a positive way.

I’ll never understand why marketing firms think showcasing something that isn’t likely to resonate with most women will yield positive results. Face it: you rarely see a woman with a mustache IRL. It’s not a good look.

There are other ways to convey nonconformity. A Mohawk. Purple hair. A granny in a moto jacket. A teen in coastal grandma gear.

Haven’t seen the ad, but the bolded is going to vary depending on where you live and what kind of crowd your kid runs with. I have a teenage daughter in a school for performing and visual arts, and there is a whole lot of body and facial hair going on in the born-female crowd. So much so that I hardly register it on young women anymore. There is definitely a conscious radical self-acceptance movement among a certain group of young women and they absolutely couldn’t care less who they offend.

I don’t think a mustache on a woman is offensive. It’s a beauty choice (like everything else).

But it isn’t mainstream precisely because most men and women don’t find it attractive. Which makes it weird for an advertiser to use it as a hook to drive sales.

Depends on what demographic they’re going for. (It’s not women in their 30s and 40s.) I imagine Amazon’s agency has access to some pretty sophisticated market research.

+1. They aren’t concerned some old millennials or Gen Xers think this girl isn’t rocking that mustache.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:Women just can't win and other women are the reason.

Unless a woman conforms to a standard that other women have set for her, she is going to be called gross and unattractive. this is supposed to be a child of maybe 15-16 in the commercial just figuring out who she is and trying to love herself. But DCUM harpies have to be hating on everything. I'm sure you'd all be up in arms if someone commented on how your daughter's shorts were too tight.

The thing about ads is this: they should resonate with the most people in a positive way.

I’ll never understand why marketing firms think showcasing something that isn’t likely to resonate with most women will yield positive results. Face it: you rarely see a woman with a mustache IRL. It’s not a good look.

There are other ways to convey nonconformity. A Mohawk. Purple hair. A granny in a moto jacket. A teen in coastal grandma gear.

Haven’t seen the ad, but the bolded is going to vary depending on where you live and what kind of crowd your kid runs with. I have a teenage daughter in a school for performing and visual arts, and there is a whole lot of body and facial hair going on in the born-female crowd. So much so that I hardly register it on young women anymore. There is definitely a conscious radical self-acceptance movement among a certain group of young women and they absolutely couldn’t care less who they offend.

I don’t think a mustache on a woman is offensive. It’s a beauty choice (like everything else).

But it isn’t mainstream precisely because most men and women don’t find it attractive. Which makes it weird for an advertiser to use it as a hook to drive sales.

Depends on what demographic they’re going for. (It’s not women in their 30s and 40s.) I imagine Amazon’s agency has access to some pretty sophisticated market research.

+1. They aren’t concerned some old millennials or Gen Xers think this girl isn’t rocking that mustache.

Gen Z is increasingly pushing back on some of the tenets of gender ideology.

[Anonymous]

Have not seen it. Sounds like much ado about nothing.

[Anonymous]

Anonymous wrote:

Anonymous wrote:I just saw on Twitter that the model has booked a campaign with Nike.

In general, this ad is getting really bad feedback. They should just share the shortened version.

Why? Because facial hair on women is offensive to you?

I"m not PP, but while I don't find it offiensive, I do find it very unattractive.

Do you like it?

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:It freaked me out. What was that about? Was it something with trans?

I hadn't seen it until I saw this thread. I'm a trans woman and after watching it, it seems pretty obvious to me that the person in the video is a nonbinary AFAB person, most likely on testosterone. It's clearly queer coded and the person is clearly supposed to be gender nonconforming and almost certainly nonbinary. They could have made it more obvious with something like a trans flag but that's probably too on the nose for cis viewers. I'd wager the only reason that there wasn't a blahaj in the video is because it's an Ikea product. If you're not familiar, it's a large and inexpensive stuffed shark from Ikea that happens to have the same colors as the trans flag and has become a thing in trans culture.

If they were on testosterone because they’re trans, they wouldn’t be upset about the lip hair and trying to remove it…

Maybe you're right. I might be reading too much into the bedroom. I'm not nonbinary but I know many that are and they don't all want the same things in their transition but one cannot dictate what hormones will do to your body. For example, an AFAB NB might not want body hair but would want a mustache. Or they may not want a mustache either. Some AMAB NB's want body feminization without breast growth. You're probably right though and I'm reading too much into it.

Am I the only one who can't follow most of what the PP is writing? Maybe lay off all of the acronyms for a second.

They’re saying Assigned Male at Birth, Assigned Female at Birth, and Non-Binary. It’s similar to man, woman, neither/both.

I can't roll my eyes hard enough at this. Sex (male/female) is biology, and nobody is assigning it to you.

Different PP.. I admit I'm not familiar with a lot of terms, I thought it was Anatomically Male At Birth and Amatomically Female At Birth.

Now THAT makes a lot more sense. I hope you're right.

[Anonymous]

I can’t get over the poster who thinks women don’t grow hair on their upper lips naturally.

I am sure she is someone who dyes her hair every four weeks and pretends she has no gray hair even though she is in her late 50s or older.

I applaud this ad’s questioning of our beauty standards that deem most of us ugly as we are.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:It freaked me out. What was that about? Was it something with trans?

I hadn't seen it until I saw this thread. I'm a trans woman and after watching it, it seems pretty obvious to me that the person in the video is a nonbinary AFAB person, most likely on testosterone. It's clearly queer coded and the person is clearly supposed to be gender nonconforming and almost certainly nonbinary. They could have made it more obvious with something like a trans flag but that's probably too on the nose for cis viewers. I'd wager the only reason that there wasn't a blahaj in the video is because it's an Ikea product. If you're not familiar, it's a large and inexpensive stuffed shark from Ikea that happens to have the same colors as the trans flag and has become a thing in trans culture.

If they were on testosterone because they’re trans, they wouldn’t be upset about the lip hair and trying to remove it…

Maybe you're right. I might be reading too much into the bedroom. I'm not nonbinary but I know many that are and they don't all want the same things in their transition but one cannot dictate what hormones will do to your body. For example, an AFAB NB might not want body hair but would want a mustache. Or they may not want a mustache either. Some AMAB NB's want body feminization without breast growth. You're probably right though and I'm reading too much into it.

Am I the only one who can't follow most of what the PP is writing? Maybe lay off all of the acronyms for a second.

They’re saying Assigned Male at Birth, Assigned Female at Birth, and Non-Binary. It’s similar to man, woman, neither/both.

I can't roll my eyes hard enough at this. Sex (male/female) is biology, and nobody is assigning it to you.

Different PP.. I admit I'm not familiar with a lot of terms, I thought it was Anatomically Male At Birth and Amatomically Female At Birth.

Now THAT makes a lot more sense. I hope you're right.

No, PP isn’t right. The A stands for “assigned”.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:
I HATE IT.




…, said many when women had the audacity to wear trousers in the 1920s.

“The main reason why parents refused to buy their daughters a pair of trousers or restricted their use was that trousers were perceived as indecent. One of the respondents described how she had asked her mother whether “we women” should not also wear trousers: “The answer was clear, they don’t belong to women, and why should we imitate men?” (SKS KRA Housut 88.2006, respondent born in 1929). Reactions to women’s trousers were mostly negative; they were seen as indecent, immoral, disgusting and too mannish for women.”

https://ee.openlibhums.org/article/id/1788/

This is not a good analogy, because anyone can choose (or not) to wear trousers. Meanwhile, few women can grow a mustache without hormone treatment. So it will always seem "mannish" to grow a mustache, and facial hair will always be associated with men.

I wish. Whole ethnicities you probably aren't familiar with will see this add as nothing but acceptance of excess facial hair growth.

Tell me you are white without telling me you're white.

Allow me to introduce you to the Greeks and the Italians

I'm eastern European and have a mustache too.

Northern European with hair as well. I’m nearly all British and Irish with very little body hair otherwise.

My Asian best friend also has hair.

[Anonymous]

As someone who had lip ties cut for my babies (for breastfeeding and speech)- I’m stuck on her tooth gap. It’s so easy to correct. Says more about me though than her.

I remember reading Chaucer and when authors used to put gap toothed women in their books it meant they were promiscuous (or that the audience should see them that way)

[Anonymous]

Ew

[Anonymous]

Anonymous wrote:Ew

The coolest girl in 7th grade has joined the thread.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I just saw on Twitter that the model has booked a campaign with Nike.

In general, this ad is getting really bad feedback. They should just share the shortened version.

Why? Because facial hair on women is offensive to you?

I"m not PP, but while I don't find it offiensive, I do find it very unattractive.

Do you like it?

Not enough to grow it myself but I definitely do not think of women with facial hair as gross or repulsive. It’s just hair.

[Anonymous]

Anonymous wrote:Women just can't win and other women are the reason.

Unless a woman conforms to a standard that other women have set for her, she is going to be called gross and unattractive. this is supposed to be a child of maybe 15-16 in the commercial just figuring out who she is and trying to love herself. But DCUM harpies have to be hating on everything. I'm sure you'd all be up in arms if someone commented on how your daughter's shorts were too tight.

90% of misogyny is from other women.