Suggestions of a specific location to open a frozen yogurt chain in Northern Va

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:The ice cream industry will put out a study on how frozen yogurt isn't as healthy as people like to think, and people will give it up.

I seriously hope nobody thinks frozen yoghurt is healthy. Sure, it may be a little better than icecream, but it is a sweet snack: not a healthy food.

I think people do think of it as a healthy option. Less fat than ice cream.

Healthier, sure. Healthy? Heck no.

[Anonymous]

Anonymous wrote:

Anonymous wrote:Frozen yoghurt? You are opening yet another one?

Well... I hope you are not investing your life savings into this franchise, that's all I'm saying.

I agree. Skip the frozen yogurt. Go for a real ice cream shop instead. It will do better. Not too many around these days and definitely a demand.

I'm seconding this (or whatever we are on). I haven't eaten frozen yogurt in years and can't imagine ever eating it again. Now, the home made ice cream place near us - that place always as people. Have coffee also, so you can keep sales up during the winter. You could always offer fro yo also.

[Anonymous]

I think you should open a drive thru place that sells coffee, ice cream cones, diapers, milk, bread, toilet paper.

[Anonymous]

DRIVE THROUGH - someone nailed it. Are you from the Northeast, PP? There are no drive throughs here. WTH?

Coem to think of it, there is my next business venture - thank you!

[Anonymous]

16:15 here, OP you would make a fortune if you positioned it in the right spot. I have a SN dc and two younger dc and there are days I would have paid 10 x the normal price of a gallon of milk or pack of diapers not to have to drag them all out of carseats and into a store. And I would kill for a nearby drive thru coffee place.

[Anonymous]

Anonymous wrote:

Anonymous wrote:Agree w/ PP re: McLean - go there.

YES!!!! PLEASE!!!

Go to McLean. Please offer:

Froyo with probios and some calicium and vitamin D
Sugar Free options with sugar free hot fudge
All natural ingredients rather than so many chemical ingredients
Sizes-rather than giving us a cup and doing it by weight

Falls Church is another option. Vienna has plenty already.

You can't have sugar free without chemical ingredients. Natural is a completely meaningless term.

[Anonymous]

Anonymous wrote:McLean, McLean, McLean, McLean. Please. We have nothing. Also a Five Guys Burgers would be nice. Ruby's. An old fashioned ice cream parlor. Anything please.

McLean already has too much traffic.

[Anonymous]

This is why you have a marketing plan.

[Anonymous]

"May I have mine with extra aspartame, because getting on my soapbox is more important than actual knowledge and common sense..."

[Anonymous]

Clarendon is saturated with fro-yo...Pinkberry and Red Mango and south block smoothies/yogurt within a block. They also have 3 cupcake shops and 4 gelato--so that ship has sailed over here. I just read Ballston is getting a new fro-yo shop too.

I love Pinkberry, btw. My kids love the fro-yo, do it yourself, weigh it, etc in Pentagon row.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:Frozen yoghurt? You are opening yet another one?

Well... I hope you are not investing your life savings into this franchise, that's all I'm saying.

I agree. Skip the frozen yogurt. Go for a real ice cream shop instead. It will do better. Not too many around these days and definitely a demand.

Disagree. Moorenkos had amzing top of the line homemade icecream and it closed a year or 2 ago. Peopl are looking for healthier options.

We used to go to Moorenkos. I think it was in a tough location. Plus, i'Ve seen their ice cream being sold at local grocery stores, do they must still be making ice cream?

We're in MoCo and Brewster's and the York Tropical Ice Cream place seem to be busy.

[Anonymous]

McLean!!! I berry sucks.

[Anonymous]

Anonymous wrote:McLean, McLean, McLean, McLean. Please. We have nothing. Also a Five Guys Burgers would be nice. Ruby's. An old fashioned ice cream parlor. Anything please.

+1

And it seems like every store does well in McLean - I always think these unlikely newbies will fail and for some reason they don't.

[Anonymous]

Curious OP - didn't the franchise require a business plan from you that included where you would locate the business before selling it to you?

[Anonymous]

Anonymous wrote:Curious OP - didn't the franchise require a business plan from you that included where you would locate the business before selling it to you?

#1) I will perform a survey on DCUM for the most desirable location.