Volvo wedding commercials

[Anonymous]

Funny that OP should ask this question.

first time I saw the commercial right away I assumed that was dad in the backseat and he was reminiscing with the wife through the rearview mirror....

Then my dad sees the commercial and says "what is that commercial about?? I cant figure it out..."

[Anonymous]

I'm glad I'm not the only one who felt that they needed a scorecard.

[Anonymous]

Shut up everyone!! So, what is the story supposed to be?

[Anonymous]

I don't know how many commercials are in the series, but the first one I saw was with the man in the back seat while his wife drives. In the second one he's sitting in the back of the car, cryi which is parked on a rocky outcropping outside a lighthouse, I think, and the voiceover is saying something about "when your little girl gets married."

[Anonymous]

Anonymous wrote:I don't know how many commercials are in the series, but the first one I saw was with the man in the back seat while his wife drives. In the second one he's sitting in the back of the car, cryi which is parked on a rocky outcropping outside a lighthouse, I think, and the voiceover is saying something about "when your little girl gets married."

"When your little girl gets married" buy a Volvo?? WTH??

[Anonymous]

Clearly the commercials work. You guys are talking about them.

[Anonymous]

Anonymous wrote:Clearly the commercials work. You guys are talking about them.

Yeah but still not buying Volvo

[Anonymous]

I hope they drive off the cliff and all die in a fiery crash. Next ad can be the funeral.

[Anonymous]

Anonymous wrote:Clearly the commercials work. You guys are talking about them.

Except I didn't remember what the commercials were for before reading the OP. I was puzzled by the people and their relationships to each other but had totally forgotten what product was being advertised. A commercial that gets people talking about the ad but not the product is that great an ad.

[Anonymous]

I like the music that plays when she turns on the radio.

[Anonymous]

I just watched the extended commercial, which I've never actually seen on tv. I do think the older man is the father of the woman driving. Her daughter has just gotten married and he's sharing with her how it feels when your little girl gets married, since they have now both had that experience, he when she got married and she when her own daughter just got married. The wife/mother/grandmother has passed away so there is that little bit of sadness thinking of her on this happy day, thus the toying with the ring.

[Anonymous]

That's his wife and the boys are their sons. He's so emotional because his daughter just got married.

Which is a little creepy to me.

[Anonymous]

I just watched the extended commercial, which I've never actually seen on tv. I do think the older man is the father of the woman driving. Her daughter has just gotten married and he's sharing with her how it feels when your little girl gets married, since they have now both had that experience, he when she got married and she when her own daughter just got married. The wife/mother/grandmother has passed away so there is that little bit of sadness thinking of her on this happy day, thus the toying with the ring.

Yeah, I just saw the extended version too (followed the linked ad automatically on youtube), and I agree that it does not seem to support the PPs' interpretation. The younger man seated in the front passenger seat turns to say "great speech, Mr. B," to the Dad - indicating he is *not* a family member. So who is that guy? Could be the groom with the bride/daughter in driving seat, but that remark seems a little formal for a son-in-law. Perhaps he's the Groom's brother - driven by mom/ mother of bride? I like your interpretation that driver is Dad's daughter, who just married off *her* daughter. But again, who is the passenger seat guy? Unclear!

[Anonymous]

Anonymous wrote:

I just watched the extended commercial, which I've never actually seen on tv. I do think the older man is the father of the woman driving. Her daughter has just gotten married and he's sharing with her how it feels when your little girl gets married, since they have now both had that experience, he when she got married and she when her own daughter just got married. The wife/mother/grandmother has passed away so there is that little bit of sadness thinking of her on this happy day, thus the toying with the ring.

Yeah, I just saw the extended version too (followed the linked ad automatically on youtube), and I agree that it does not seem to support the PPs' interpretation. The younger man seated in the front passenger seat turns to say "great speech, Mr. B," to the Dad - indicating he is *not* a family member. So who is that guy? Could be the groom with the bride/daughter in driving seat, but that remark seems a little formal for a son-in-law. Perhaps he's the Groom's brother - driven by mom/ mother of bride? I like your interpretation that driver is Dad's daughter, who just married off *her* daughter. But again, who is the passenger seat guy? Unclear!

Uh, no. The guy with the beard is the dad, the woman driving is his wife. They have just left their daughter's wedding, where the dad gave the speech he was seen writing earlier. The young guy in the backseat is probably their son, and the young guy in the front passenger seat seems to be the son's partner. Despite the dad having a gray beard, that actor can't be older than about 50. He most certainly is not meant to be the grandfather of the bride. The part where he was writing in a notebook at a lighthouse, at the beginning of the extended commercial, was him writing and practicing the speech/toast he was going to give at his daughter's wedding. The scene of everyone in the car was them driving home after the wedding. The fiddling with the ring was part of the whole reflection on his own marriage, and wistfulness of he and his wife having just sent their "little girl" off on that journey herself.

On a more subtle note, we're supposed to notice how comfortably the car seats grown adults in the backseat, plus some big flower arrangements in that third row, and hey look how intuitive and easy it is to navigate the controls built into the console to select this one awesome song that will play out of these perfectly-located Bowers & Wilkins speakers!

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:The man with the beard is married to the woman driving. The two younger guys are their children.

But he looks sooo much older than the woman. He looks old enough to be her father and the grandpa of the younger men. Although the woman doesn't reall look old enough to be the mother of the younger men, so...

He doesn't look older. I think the woman driving is totally wrinkled. She looks older than him minus the grey hair!

I agree. He looks younger even with the gray hair and the driver is his wife. Still a confusing commercial. They must have been inspired by Matthew M commercials with driving around and making no sense.