jsteele
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Joined: 11/12/2007 23:38
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Anonymous wrote:Obviously, you're going to let us know which one wins, right Jeff? Is there a deadline?
I'll try to finish the ads this weekend. To know if you've won, you'll have to see the ad some place.
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jsteele
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Joined: 11/12/2007 23:38
Messages: 50030
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The ads started running today and will run for 10 days. Let me know if you see any during your normal web surfing.
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DC Urban Moms & Dads Administrator
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jsteele
Site Admin
Joined: 11/12/2007 23:38
Messages: 50030
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Just an update on the Ad campaign. I wasn't thinking and picked a really bad week to run the ads. The week before Easter was very slow as a lot of our target audience was enjoying Spring Break, Passover, etc. I was able to run the ads a few days after Easter and saw better performance. Nevertheless, the campaign served its main purpose of giving me first-hand experience with Google's Adwords. Anyone interested in advertising on DCUM can visit:
http://www.dcurbanmom.com/advertising
That page links to a PDF document that provides step-by-step instructions for using Adwords to advertise here.
The top performing ad had the slogan "Because in cyberspace, no one can hear your child scream." Many thanks to whomever suggested that idea.
Did anyone see the ads? I actually stumbled across ads a number of time while reading the Guardian newspaper.
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DC Urban Moms & Dads Administrator
http://twitter.com/jvsteele
https://mastodon.social/@jsteele