LuLaRich - Amazon docu series about LuLaRoe

[Anonymous]

How is Merri from Sister Wives still attending a Lularo convention in Cancun? Are people still buying?

[Anonymous]

DeAnne’s twin sister, Dianne Ingram, launched Honey & Lace — her own MLM, which sold women’s clothing — in the early 2010s. Honey & Lace was later rebranded as Piphany. In 2019, LuLaRoe sued the company, alleging that Piphany had been poaching its consultants. Later that year, LuLaRoe announced that it had reached an agreement with Piphany after mediation — but that it would still pursue the individuals named in the suit, who had switched from LuLaRoe to Piphany, “via confidential arbitration.” For its part, Piphany seems to have resurfaced as Savvi, an MLM selling women’s activewear.

[Anonymous]

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

DC person here. Never saw these leggings either nor knew any reps!

[Anonymous]

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

It definitely was in Alexandria at least.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

It definitely was in Alexandria at least.

I lived in Alexandria during this time period, and I’ve never met anyone who sells this stuff or heard about it, other than here (and I had kids and talked to other Moms a lot).

[Anonymous]

I know one friend in Alexandria who had a bunch of these leggings. Other friends/family were all over — New England, Midwest, South. Pretty sure they were all buyers, not sellers.

[Anonymous]

Anonymous wrote:DeAnne’s twin sister, Dianne Ingram, launched Honey & Lace — her own MLM, which sold women’s clothing — in the early 2010s. Honey & Lace was later rebranded as Piphany. In 2019, LuLaRoe sued the company, alleging that Piphany had been poaching its consultants. Later that year, LuLaRoe announced that it had reached an agreement with Piphany after mediation — but that it would still pursue the individuals named in the suit, who had switched from LuLaRoe to Piphany, “via confidential arbitration.” For its part, Piphany seems to have resurfaced as Savvi, an MLM selling women’s activewear.

My cousin’s friend from college (who I met a few times, we’re all about the same age) was one of those LLR higher-ups - she was a “coach,” which was the 2nd highest level - who jumped to Piphany in maybe 2017/2018ish before it just sold activewear. Her LLR group had like 6000 members and her Piphany group never got above maybe 500-600. Then about the time that Covid hit, she shut down with Piphany and now sells a completely unrelated MLM but not one of the “big” ones. Just … why? She has a bazillion FB friends/followers because that’s how they tell you to grow your network, and her posts about new MLM consistently get about 4 likes and 0 comments.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

It definitely was in Alexandria at least.

I lived in Alexandria during this time period, and I’ve never met anyone who sells this stuff or heard about it, other than here (and I had kids and talked to other Moms a lot).

I think it was harder for LLR to get a foothold in urban areas because people tend to live in smaller houses/condos/etc., and you have to keep all your inventory at your home. But it definitely had a foothold in this area but maybe a bit further out into the suburbs. Every MLM is huge with military families and we have a lot of those here.

[Anonymous]

It preys on less educated SAHMs. DC is full of educated women with jobs.

[Anonymous]

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

No, I live in MoCo. I didn't know anyone around here who sold it. I had a cousin in Arizona who was hawking it on Facebook and always sending me invites these Facebook sales "parties". Finally I felt bad and clicked on one. It was mostly leggings and dresses, some of which were almost likeable but not quite (the dresses). They seemed like they could be decent casual work dresses but I didn't see any that I actually liked.

[Anonymous]

Some of those leggings were okay, but most were hideous. Too many busy patterns and colors. It's like a rainbow puked on dollar store giftwrap.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

It definitely was in Alexandria at least.

I lived in Alexandria during this time period, and I’ve never met anyone who sells this stuff or heard about it, other than here (and I had kids and talked to other Moms a lot).

+1

[Anonymous]

My MIL bought my DD a pair of the Disney leggings so they were definitely sold in the Annapolis area. My kid loved those pants.

They were also all over Disney for a while.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:I'm so excited to watch this. I watched the trailer and my husband was like "how do you know this company?"

Every woman knew LLR. And knew someone at least indirectly who sold LLR. And I remember watching the bottom fall out and feeling awful but also like "yep, this is how this things end".

There's no safe mlm.

Do you live in the District? I feel like it was more of a suburban phenomenon. I only heard of it when they had a convention downtown and suddenly the streets were full of ugly yoga pants. And then my Midwestern cousin started selling it. Was it actually a thing in DC otherwise?

It definitely was in Alexandria at least.

I lived in Alexandria during this time period, and I’ve never met anyone who sells this stuff or heard about it, other than here (and I had kids and talked to other Moms a lot).

Definitely knew someone in Arlington that sold this. She’s a high school friend of a my best friend. I’m FB friend with her and remember her posting about how she turned a small room in their townhouse into a LLR “warehouse.” She hosted some live events. And then it all fell apart. I think she lost about $5K. It was ridiculous.

[Anonymous]

In my experience, MLMs are a suburban SAHM thing. In my Loudoun neighborhood, neighborhood moms have sold from every MLM I can think of - clothing, jewelry, household decor, kitchen supplies, candles, wine club memberships, baskets, sex toys, etc....