Anonymous wrote:
Anonymous wrote:
Anonymous wrote:lol
I wish this would have happened to me. My husband would have a field day in this situation.
What did you actually say in the moment?
“Ahem. Seriously? I mean, what? We have 5 kids to put through private school, college, and grad school…what makes you think we have $100k to donate? Is this a joke? Are we being punked?”
That’s why they didn’t ask you. Who do you think is paying for your kids’ amazing arts program and state of the art science labs? It’s not the contrarians.
Are you in development?
Putting parents on the spot with an ask that large isn’t smart.
Development 101: if a donor last gift was $1k, try to move them up to $2,500 or maybe $5k…maybe $10k if you have clear evidence of routine gifts elsewhere.
But asking for $100k is poor judgment.
The nonprofit where I work (along with some others I know) panicked and started doing this. Most of the donors were too flustered to complain directly during the ask and waited a few days before sharing their disappointment with such a ridiculous ask.
Having said that, a few of the $100k asks ultimately delivered $25k gifts…and maybe that was the real goal? But they definitely alienated a bunch of donors along the way.
In short: it’s a desperate move that makes donors question your judgment and financial resilience.