Cycle for Survival

by BrandLinkDC — last modified Feb 27, 2015 02:54 PM

WASHINGTON, D.C., February 2015 — Cycle for Survival, the national movement to beat rare cancers, is returning to Washington, D.C. on Mar. 1 for the fourth consecutive year for its annual indoor team cycling event at Equinox Bethesda. 100 percent of every dollar raised by Cycle for Survival funds rare cancer research and clinical trials led by Memorial Sloan Kettering Cancer Center, the nation’s No. 1 cancer care hospital*, which owns and operates Cycle for Survival.

When	Mar 01, 2015 from 08:00 AM to 05:00 PM
Where	Equinox Bethesda
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WHAT: Cycle for Survival, the national movement to beat rare cancers, returns to Washington, D.C. for the fourth consecutive year for its annual indoor team cycling event. Every dollar raised funds rare cancer research and clinical trials led by Memorial Sloan Kettering.

WHO: Washington, D.C.’s Cycle for Survival riders and supporters
Instructors from Equinox, Cycle for Survival’s founding partner
Doctors and researchers from Memorial Sloan Kettering
Rare cancer patients, caregivers and survivors

WHEN: March 1, 2015
8 AM-5 PM
Media encouraged to attend 10 AM-12 PM

WHERE: Equinox Bethesda
4905 Elm Street, Bethesda, MD 20814

RSVP: Ashley Mason-Greene at ashley@brandlinkdc.com or 202-733-5223

About Cycle for Survival
Join the Battle. Cycle for Survival is the national movement to beat rare cancers. About half of all cancer patients are fighting a rare cancer, and they often face limited or no treatment options. Since 2007, Cycle for Survival has raised more than $58 million through its signature indoor team cycling events across the U.S. to help fund pioneering rare cancer research led by Memorial Sloan Kettering Cancer Center, which owns and operates Cycle for Survival. Together with the movement's founding partner, Equinox, Cycle for Survival has supported innovative clinical trials, research studies, and major research initiatives. 100 percent of every donation funds rare cancer research.

About Memorial Sloan Kettering Cancer Center
We are the world’s oldest and largest private cancer center, home to more than 13,000 physicians, scientists, nurses, and staff united by a relentless dedication to conquering cancer. As an independent institution, we combine 130 years of research and clinical leadership with the freedom to provide highly-individualized, exceptional care to each patient. And our always-evolving educational programs continue to train new leaders in the field, here and around the world. For more information, go to www.mskcc.org.

About Equinox
Equinox operates 73 upscale, full-service clubs in New York, Chicago, Los Angeles, San Francisco, Miami, Boston, Dallas and Washington, DC, as well as international locations in London and Toronto. The company offers an integrated selection of Equinox-branded programs, services and products, including strength and cardio training, group fitness classes, personal training, spa services and products, apparel and food/juice bars. Since its inception in 1991, Equinox has developed a lifestyle brand that represents service, value, quality, expertise, innovation, attention to detail, market leadership and results.