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Reply to "Jen Hatmaker"
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[quote=Anonymous][quote=Anonymous]I’m guessing that she loved that stage of life so much because that’s when they made the most money. Maybe she thinks if she goes back to that content, the money will pour in again. She’s a bit delusional though because that ship has sailed and she’s almost in grandma territory. The world of influencers has changed a lot since 2011. Even for the olds like her who used to shill for Able and similar brands, have all pivoted away from sponsorships towards paid insta accounts and/or Patreon accounts (with a substack thrown in). I’m surprised no one in her sphere has recommended she do this. The mecourse thing is weird. Again, most of the olds will do virtual workshops or in-person workshops in a unique and expensive setting. Her idea of this is some tacky cruise on a ship that looks like it should have been retired 20 years ago. I don’t know who is advising her but they’re not doing it well. I would tell her to say no to the endorsements that don’t fit her brand. She can’t seem to do this and takes all of the crumbs which cheapens her brand and doesn’t give anyone an idea of who she is. She also should evolve her writing. She’s still stuck in the “dear ones”, “beloveds”, “I see you” phase. Move past this. No one writes like this anymore. Write like you’re a 50 year old woman who has experience and wisdom from life. What lessons have you learned from all of that living? That you’re happy you’re adult children don’t sh!& their pants? Maybe dig a little deeper and go beneath the surface and see what’s really there. [/quote] This is so true. I really would be interested in hearing some wisdom on what it’s like having grown children and advice on what not to do or what really worked.[/quote]
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