Reply to Which school offered the best financial aid package to your child?

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[quote=Anonymous]This was really interesting. On average, half the kids at private schools got merit money.

https://www.insidehighered.com/news/business/revenue-strategies/2025/06/24/tuition-discounting-hits-another-high

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[img]https://www.insidehighered.com/sites/default/files/styles/max_650x650/public/2025-06/Average_Institutional_Tuition_Discount_Rate.png?itok=dviFNgaT[/img]

[b]The average discount rate in the 2024–25 academic year was 56.3 percent[/b] for first-time, full-time undergraduates at private colleges and 51.4 percent for all undergraduates, according to an annual study commissioned by the National Association of College and University Business Officers. That means that for every dollar of undergraduate tuition, private nonprofit colleges kicked in 56 cents in grant aid for first-time undergraduates and 51 cents to all undergraduates who received institutional grant aid.

The rate for first-time, full-time undergraduates ticked up two percentage points compared to the 2023–24 academic year, while the rate for all undergraduates increased by about one percentage point. In all, 286 private nonprofit institutions participated in the NACUBO Tuition Discounting Study.

As the study noted,[b] discounting strategies are often “used to attract or retain students who are unable or unwilling to pay”[/b] full tuition and fees, or what is commonly known as “sticker price.” Although lawmakers and others point to the sticker price as a reflection of the cost of college, the practice of tuition discounting muddies the waters and makes it difficult to know what students are actually paying. The study focused only on private nonprofit institutions, explaining, “Public institutions also award institutional grants. However, private nonprofit institutions and public colleges and universities are built on fundamentally different revenue models, so their discounting practices cannot be compared fairly.”

More than 83 percent of students received some institutional grant aid, according to NACUBO. Among first-time, full-time undergraduates, that number was just under 90 percent.[/QUOTE][/quote]

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