Reply to What makes Taylor Swift so successful?

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Reply to "What makes Taylor Swift so successful?"

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[quote=Anonymous]She generated a cult style fanbase during her country phase. There was no one else who had a sound quite like her when she was doing country. She appealed to county lovers and haters alike. It definitely comes down to marketing though. She was singing catchy songs, had a signature style (which was then blond curls), was attractive...she capitalized this and then expanded her image by cultivating a quirky, lovable personality, doing a huge amount of charity type work (beyond just charity too - she showed up at fans' weddings, stuff like that), and became the face of feminism (albeit...white feminism).

She also has a lot of famous connections. Think of all the guys she dated. Taylor Lautner, Joe Jonas, Harry Styles, etc...all big stars (particularly for the teenage girl cohort at the time) She's assembled a large group of celeb friends, too. Lorde, Cara Delevingne, Karlie Kloss, etc.

Basically, she's the all around package. Looks, friendships, catchy music, personality...I'd be hard pressed to think of another celeb that fills all of this SO neatly.[/quote]

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