Marketing.

Anonymous wrote:white, blonde, thin, average voice and good producer (even though she is secretly a ho)

You are very sexist. Would you call Leo DiCaprio, John Mayer, Patrick Schwartzagger ( she dated him too) Harry Styles, George Clooney ( before he married and had kids) a ho? They dated a lot of women and except for George have not married. I hate that double standard.

^^^ Actually maybe that's the problem. You are old, unsuccessful, and sad with how your life turned out. So you have to try and come up with reasons why Taylor Swift sucks. Hahahahahahhaa wow man that's a miserable life you've got there.

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Anonymous wrote:Also, Taylor Swift has a marketing genius. Mariah Carey can't even perform on stage without a puppet master pulling her strings anymore.

Fixed it for you.

Mariah still can't make it through a full show. You sound so bitter, bb.

Somehow she ( Mariah ) is still performing in sold out arenas despite being well into her 40s . Let's see where miss country music today pop music tomorrow is at 40

You're embarrassing yourself. Mariah has been playing Vegas and if you see any of it on youtube she can barely stand and sing at the same time.

Again let's see what Taylor looks like in her 40s . Considering how women of her race age I won't hold my breath.

You're racist (and ageist) af.

It's laughable . Newsflash : the entertainment industry is an age-based industry . Good luck to your girl singing 'shake it off' when she's pre-menopausal

She'll evolve, she already has. Newsflash: you're gonna get old one day too and I really hope someone isn't shitting all over you like you are this girl.

white, blonde, thin, average voice and good producer (even though she is secretly a ho)

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Anonymous wrote:

Anonymous wrote:Also, Taylor Swift has a marketing genius. Mariah Carey can't even perform on stage without a puppet master pulling her strings anymore.

Fixed it for you.

Mariah still can't make it through a full show. You sound so bitter, bb.

Somehow she ( Mariah ) is still performing in sold out arenas despite being well into her 40s . Let's see where miss country music today pop music tomorrow is at 40

You're embarrassing yourself. Mariah has been playing Vegas and if you see any of it on youtube she can barely stand and sing at the same time.

Again let's see what Taylor looks like in her 40s . Considering how women of her race age I won't hold my breath.

You're racist (and ageist) af.

It's laughable . Newsflash : the entertainment industry is an age-based industry . Good luck to your girl singing 'shake it off' when she's pre-menopausal

Anonymous wrote:She generated a cult style fanbase during her country phase. There was no one else who had a sound quite like her when she was doing country. She appealed to county lovers and haters alike. It definitely comes down to marketing though. She was singing catchy songs, had a signature style (which was then blond curls), was attractive...she capitalized this and then expanded her image by cultivating a quirky, lovable personality, doing a huge amount of charity type work (beyond just charity too - she showed up at fans' weddings, stuff like that), and became the face of feminism (albeit...white feminism).

She also has a lot of famous connections. Think of all the guys she dated. Taylor Lautner, Joe Jonas, Harry Styles, etc...all big stars (particularly for the teenage girl cohort at the time) She's assembled a large group of celeb friends, too. Lorde, Cara Delevingne, Karlie Kloss, etc.

Basically, she's the all around package. Looks, friendships, catchy music, personality...I'd be hard pressed to think of another celeb that fills all of this SO neatly.

That's because she wrote her own stuff, and she still does. Her pop music now is still totally different from what any other major pop artist is putting out, and yet manages to be very catchy despite this

She generated a cult style fanbase during her country phase. There was no one else who had a sound quite like her when she was doing country. She appealed to county lovers and haters alike. It definitely comes down to marketing though. She was singing catchy songs, had a signature style (which was then blond curls), was attractive...she capitalized this and then expanded her image by cultivating a quirky, lovable personality, doing a huge amount of charity type work (beyond just charity too - she showed up at fans' weddings, stuff like that), and became the face of feminism (albeit...white feminism).

She also has a lot of famous connections. Think of all the guys she dated. Taylor Lautner, Joe Jonas, Harry Styles, etc...all big stars (particularly for the teenage girl cohort at the time) She's assembled a large group of celeb friends, too. Lorde, Cara Delevingne, Karlie Kloss, etc.

Basically, she's the all around package. Looks, friendships, catchy music, personality...I'd be hard pressed to think of another celeb that fills all of this SO neatly.

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Anonymous wrote:Two things: A genius manager who took a huge risk taking her on, and that she's absolutely gorgeous. Looks aren't everything but, honestly, she's not that great of a singer.

?? Really? Of all the singers in Hollywood, you're going to say that Taylor Swift is the one who can't sing & is living off her looks? She's not attractive by Hollywood standards at all, but she can in fact sing. The most unique angle she brings though is the song writing. A talented singer-songwriter is not so common nowadays, but she can do it and do it across multiple genres, plays multiple instruments, etc. She's a traditional musician in that sense. Her combination of talent is impressive. Her looks, however, are not. I say that not as a dis, because I'm happy to see a less attractive woman making it, but just as a fact. She's succeeding on her natural talent + her ability to adapt and acquire new talents. Notice her dance moves more prominently being featured in her newer videos? That's the result of hard work.

She's in the top 5 percent of physical attractiveness. Take any random first ten people you encounter in public. On average she will be better looking than 9 of them. The human population is hideous.

Anonymous wrote:Two things: A genius manager who took a huge risk taking her on, and that she's absolutely gorgeous. Looks aren't everything but, honestly, she's not that great of a singer.

?? Really? Of all the singers in Hollywood, you're going to say that Taylor Swift is the one who can't sing & is living off her looks? She's not attractive by Hollywood standards at all, but she can in fact sing. The most unique angle she brings though is the song writing. A talented singer-songwriter is not so common nowadays, but she can do it and do it across multiple genres, plays multiple instruments, etc. She's a traditional musician in that sense. Her combination of talent is impressive. Her looks, however, are not. I say that not as a dis, because I'm happy to see a less attractive woman making it, but just as a fact. She's succeeding on her natural talent + her ability to adapt and acquire new talents. Notice her dance moves more prominently being featured in her newer videos? That's the result of hard work.

Anonymous wrote:Blonde, thin, white

same reason hope hicks is in the white house

Anonymous wrote:Taylor has also donated a ton of money, reached out to many of her fans on a personal level, and most recently stood up against sexual harassment. Still love that she sued for (and won) $1.

PP and she is a genuinely nice person or she is well marketed to appear that way. No scandals. Her concerts have a positive message. I will take an 11 or 12 year old to her concerts because she is squeaky clean and scandal free. She is smart enough to know that if your market is young adults, the parents ultimately control the purse strings and decide whether to buy the concert tickets or the t-shirt. And tween-teen girls are her bread and butter.

Maybe it is genuine. Maybe it is a marketing schtick. Either way, I want my money supporting someone modeling positive values and treating other people well. Rather than DUIs and rehab stints.

That said, I do think she is going to need to evolve. It is a lot easier to be a relatable role model for teens and tweens at 20 than 35 or 40. She is going to need to grow up with her fans somehow. Right now, she seems to act very young for approaching 30.

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Anonymous wrote:Also, Taylor Swift has a marketing genius. Mariah Carey can't even perform on stage without a puppet master pulling her strings anymore.

Fixed it for you.

Mariah still can't make it through a full show. You sound so bitter, bb.

Somehow she ( Mariah ) is still performing in sold out arenas despite being well into her 40s . Let's see where miss country music today pop music tomorrow is at 40

You're embarrassing yourself. Mariah has been playing Vegas and if you see any of it on youtube she can barely stand and sing at the same time.

Again let's see what Taylor looks like in her 40s . Considering how women of her race age I won't hold my breath.

You're racist (and ageist) af.

Her tours are successful because she is marketing to parents, as well as tweets and teens. She has always had a squeaky clean, I bake cookies with my girl squad image going. Anti-bullying message, etc. she is not Brittany Spears, or Lindsey Lohan. She is not going to flash the crowds getting out of a car without her underwear.

I can't control what my tween or young teen likes in terms of music. But I can control what concerts she goes to, and what concerts I take her to with friends. And her concerts have a lot of the under fifteen set coming in groups plus parents.

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Anonymous wrote:

Anonymous wrote:Also, Taylor Swift has a marketing genius. Mariah Carey can't even perform on stage without a puppet master pulling her strings anymore.

Fixed it for you.

Mariah still can't make it through a full show. You sound so bitter, bb.

Somehow she ( Mariah ) is still performing in sold out arenas despite being well into her 40s . Let's see where miss country music today pop music tomorrow is at 40

You're embarrassing yourself. Mariah has been playing Vegas and if you see any of it on youtube she can barely stand and sing at the same time.

Again let's see what Taylor looks like in her 40s . Considering how women of her race age I won't hold my breath.

That sounds racist to me. I've always heard the saying "Before 40 the face you were born with" "After 40 the face you deserve" If the comments you make are like the one above than I'm sure your face won't be pretty either.