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Reply to "F-150 Lightning "
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[quote=Anonymous][quote=Anonymous]That's why I'm getting the hybrid now and the lightning in 24. Chip shortage is easing already BUT Ford is going to mostly order-production so this is the new normal.[/quote] It's been interesting to read the news about Ford shifting towards a custom ordering model. In retrospect, it is shocking how they used to operate by packing dealer lots with an abundance of inventory and constantly tossing out mega discount incentives just to move the metal. Just two years ago it was not uncommon to get $10k off the MSRP of a high spec F150. I agree that the days of mega discounts will never return as these companies realized under the right conditions (more custom ordering and fewer vehicles sitting on the lot) people are willing to pay ~MSRP. In 2022 and beyond, the only mega discounts will be on complete dud models that nobody wants.[/quote]
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