Actually, it was Mary Washington College of the University of Virginia and then MWC until it became a university. Between '70 and '04, it was coed and called Mary Washington College. "University of" is usually followed by a location or specialization. Why not Mary Washington University like JMU, GMU, CNU, GWU? Because they were struggling with male enrollment and were looking at changing the name away from anything referencing Mary Washington. Washington & Monroe University was the number one contender at the time. You did help prove the point that they were struggling with marketing and male enrollment. |
Hampden Sydney is not a “female leaning name”, whatever that means. Poor comparison. |
And, why so snarky? |
Exactly. And IMO, it backfired. I attended MWC in the late 80s and there were a lot more male students than there are now - still more women, but the ratio wasn't nearly as extreme. So clearly, men didn't mind the fact that a woman's name was so prominent. I think they should have continued leaning into the SLAC aspect by keeping "college" in the name. It's too small to refer to as "university," even if it has grad programs. |
Agree 100%. That's not "stingy," that's prioritizing the students the school is meant to serve. |
+1 And there was an enormous outcry from students and alumni about changing it from MWC to UMW. Most did not want the name change. |
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Changing the name from "College" to "University" is NOT The problem with the name. The problem is that your average 17 yr old boy does not feel any pride in telling his friends that he's thinking of attending "MARY" Washington whatever (college or university). It is what it is. They need to re-brand it. It is never going to appeal to 1/2 of the high school students they need to be targetting. I say that as a feminist whose DD goes there.
It is a pretty university. The classes are small. Professors actually TEACH. Professors actually know the students. It is conveniently close to DC/NoVA (which we like). But, the name isn't working for most male high school students. And that is on top of the decline in interest of studying liberal arts generally. So, it's a double whammie. I don't think there is going to be a sudden resurgence of people getting political science, English, or history degrees. So, what can UMW do to market itself? At the very least, go all-in on calling itself "UMW" (not Univ. of Mary Washington). But, even better to rename it and possibly have it be a satellite branch of UVA or VCU or even GMU. |
Just regarding the bolded - there are PLENTY of people majoring in those subjects. My DC attends VT and their liberal arts college is thriving. STEM is not the end-all, be-all. |
The students call it Mary Wash. There’s no calculated attempt to downplay “Mary.” |
UMW is a lot easier to say than MWU. |
Do you feel similarly about GWU? |
Yes. That’s why I (and many) call is GW. And I went there. |
| ^well, ok, I took a few classes there. I wasn’t enrolled full time. But we all called it GW. |
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Oh my goodness, it is not necessarily about the word "Mary" in the university's name. It is about the vibe on campus which is much more progressive than other state universities. Overall, that is. Before you come at me, I do realize I am generalizing but I am not wrong.
It is an excellent school with an amazing campus. But when kids go to visit and tour any school there is a feeling they get and they are looking at fit. OVERALL UMW will appeal to certain students more than others just like every single other university does. |
And we called it Mary-Wash, or M-dub. Seems like a silly reason to avoid renaming to MWU. For what it’s worth, the prevailing argument with current students at the time was that it should continue to be MWC, just with university status. Like W&M. |