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Anonymous wrote:She’s definitely overexposed but I can only imagine she’ll take a nice long break after this. For people who know football, he’s not hurting her brand. At the very least, he worships her. How is that damaging?
There's nothing aspirational about him, he's actually embarrassing and several rungs below her. He's forced on her fans. Long-term I think it was a miscalculation for her celebrity and brand power. This never-ending tour, the movie, and the thousand variations of the same lackluster album are all money grabs. Shameless. Bad look. You have to be careful at her age. She's considered extremely old in pop music and frankly, she's been overtaken by the gals in their early 20s. She knows it. Which is why she has to do all these desperate stunts and money grabs to remain "#1".
Disagree. Are we even thinking about the same Taylor Swift? I'm no Swiftie, but you can't deny her business acumen, and her business skills are prodigious. Her decision to produce an Eras tour film is the “highest grossing concert film” (Forbes) earning $92.8 million in its opening weekend. She can do it all with a broken heart - with or without TK.
She even partnered with Google to create a puzzle to reveal the track titles of new songs released from the “vault" which led to boosting her standing in search engines. Her decision to re-record and re-release her early albums is a genius decision to gain personal control of her master right to the records.
Between her wildly popular Eras Tour, mastery of the Billboard charts, billion-dollar fortune, twelve Grammy Awards, domination of the pop culture headlines, and reclamation of her previous albums...yeah, I'd say she is doing okay being globally successful and staying on the Billboard charts.
Here is where people go off the rails about TS. Her TEAM has amazing business acumen, her Dad is apparently very good at this, but Taylor herself? She may make some of those choices sometimes, but I really doubt she is organizing those details. It isn’t her business acumen, she has swarms and teams of people around her to help.
You literally described every CEO ever. They build a great team and make decisions together.
Literally she isn’t doing all the work and her fans ascribe it all to her. It is nutty and speaks to the idea that her fans don’t want to acknowledge they are buying into a corporate machine rather than just liking her music.
If you are not a fan, this may not be the thread for you.
This thread is almost 500 pages of fans and not fans hashing it out. Don’t worry, have faith that your love of Taylor can withstand little push back or questioning of yourself. Even if it can’t, you will have grown a little as a person by asking if it is humanly possible to have done everything you give her credit for.
Everybody knows she has a team, she doesn't book all her flights or build the stage or choreograph everything.
You think her fans think she drives her own bus?
+1 It's cracking me up that anyone would think anyone believes that she literally makes every decision. But we all know that any "corporate culture" starts at the top, the buck stops at the top, etc. Why does not get credit for assembling a great team and treating them well, so that they keep making decisions that are working great? She's the boss.
+2
She's The Man.
If you are born into the “great team” because at 34 your mom is the business manager, and your dad gifted you a website at 12 for your fan club, no you don’t get credit for that.
Unless you have proof you get to chose your parents when you are born.
My god you’re right!!! You mean all I have to do is get my kid a website and in 20 years she’ll have a world wide record breaking tour with 14 Grammys?? This is awesome, thanks for the tip!
1. Ew why would you ever want to do that to your kid?
2. This was 20 years ago and one of the reasons she made such an impact because not everyone was doing it. Her parents were very very business savvy and were ahead of the curve. Your responses are proving that her parents were business trailblazers. They are also still her advisors.
So? Anyone can make a website, I could do it now and I have zero talent to back it up. You seem to negate the fact that she had to have content filling that website. A lot of people like that content. That’s what you just refuse to grasp.
My entire point has been that she isn’t doing all of it. Her parents made some very astute choices early on and they probably continue to make great business choices for/with her.
'The parents already had her MySpace and her website up and running.
'The mom and dad both have great marketing minds. When you looked at her stuff, it was very professional even before she got her deal.'
Thanks to Andrea's forward-thinking social media strategy, Rick then was able to gage Taylor's fanbase's reaction to her earlier music.
The former manager says he put use Taylor's MySpace page to help them decide what the songs that eventually ended up on her debut album.
In an interview with Pollstar in 2014, Rick claimed Taylor told him 'I want to be the biggest star in the world' when they first started working together.
It wasn’t just any website. Her parents clearly had the marketing know-how and willingness to get Taylor’s career launched
They are still involved in her corporation as business managers. They are very good at their jobs and Taylor was literally born into girl boss-dom. She didn’t hire all her own people because you don’t hire your parents.