Traditional media is shrinking (newspapers, magazines, radio, television, but the thing these days is content. I would say journalism AND public affairs (which you can spin to PR) and maybe some technical skill (digital editing, photo editing, web design) if she's at all technical. Marketing or business would also be useful. Web site content, social media, new media will all need good writers who can handle the technical aspects of their jobs. |
I was a political science major. I would major in it again, but would probably add some business courses? My first job out of college was on the Hill (I had done internships there). I was there four years. I then moved on to working in academia, as an administrator running a regional studies program at a major university. There I made a lot of connections, and parlayed them first into a gig teaching at a university overseas, then consulting on political affairs for the USG in the former USSR (basically doing the sort of meddling that Putin didn't like), worked in international development in Africa for USAID and then moved into the private sector. I now basically oversee international government relations based in Europe for a large U.S. multi-national, represent U.S. states looking for foreign investors and do market entry consulting on the side for small U.S. exporting firms. Six figure income. Love my life. What I do now really has nothing to do with my major, but the linkages I made from my first job, being able to identify and market my skills and be an outgoing and personable professional who plays well in the sandbox have been everthing to my career success. |