Rolex

[Anonymous]

It’s odd that Rolex is so divisive. The company has a rich horological history, and their branding is unparalleled.

At a time when smartphones and Apple Watches are ubiquitous Rolex is as popular as ever.

[Anonymous]

It's the McDonald's of luxury watches. Everyone has one.

And yet Rolex will require you to get on a waiting list for most models, even though they produce 1.1mln watches a year -- the largest watch producer in the world.

[Anonymous]

Anonymous wrote:It's the McDonald's of luxury watches. Everyone has one.

And yet Rolex will require you to get on a waiting list for most models, even though they produce 1.1mln watches a year -- the largest watch producer in the world.

This. It reminds me a bit of Tiffany and even the LV Neverfull. It's what you buy because you have the money and think it signals "look how rich I am". Whereas anyone with actual money is buying something else.

[Anonymous]

Anonymous wrote:It's the McDonald's of luxury watches. Everyone has one.

How many watches appreciate in value when you walk out of the store?

[Anonymous]

Anonymous wrote:

Anonymous wrote:It's the McDonald's of luxury watches. Everyone has one.

And yet Rolex will require you to get on a waiting list for most models, even though they produce 1.1mln watches a year -- the largest watch producer in the world.

This. It reminds me a bit of Tiffany and even the LV Neverfull. It's what you buy because you have the money and think it signals "look how rich I am". Whereas anyone with actual money is buying something else.

I agree with this as well. It's a status symbol and you're paying for branding. Which if that's your goal is fine. But is it actually the best watch out there? Nah.

[Anonymous]

Anonymous wrote:

Anonymous wrote:It's the McDonald's of luxury watches. Everyone has one.

How many watches appreciate in value when you walk out of the store?

Patek and AP are two examples in the same category.

However, you're implying that you can just walk into the store and buy any of those. You can't. You need to build a "relationship" with the dealer by buying other jewelry or watch models you may not necessarily want.

[Anonymous]

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

[Anonymous]

Anonymous wrote:

Anonymous wrote:It's the McDonald's of luxury watches. Everyone has one.

And yet Rolex will require you to get on a waiting list for most models, even though they produce 1.1mln watches a year -- the largest watch producer in the world.

This. It reminds me a bit of Tiffany and even the LV Neverfull. It's what you buy because you have the money and think it signals "look how rich I am". Whereas anyone with actual money is buying something else.

Tiffany, with its $500 silver items and LV with the Neverfull are catering to (marketing at) the MC. Those who can afford those things cannot necessarily afford a Rolex.

And you are absolutely wrong that “anyone with actual money is buying something else” when it comes to Rolex watches. Plenty of them are wearing a Rolex; it’s just probably not an entry level Datejust (they are wearing Tiffany and carrying LV too — just not the entry level stuff).

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:It's the McDonald's of luxury watches. Everyone has one.

How many watches appreciate in value when you walk out of the store?

Patek and AP are two examples in the same category.

However, you're implying that you can just walk into the store and buy any of those. You can't. You need to build a "relationship" with the dealer by buying other jewelry or watch models you may not necessarily want.

Sure, the Aquanaut and Royal Oak do, but they’re unattainable for 95% of the population due to price and the very same relationship lists you’re holding against Rolex.

[Anonymous]

Anonymous wrote:

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

Which model of Rolex can do this where there isn't a similar watch available from another brand that can do the same, but without a waitlist? Just Tudor alone should be able to match about any Rolex model looks-wise, given Tudor's history and loose connection to Rolex... and with no waiting list and half the price.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

Which model of Rolex can do this where there isn't a similar watch available from another brand that can do the same, but without a waitlist? Just Tudor alone should be able to match about any Rolex model looks-wise, given Tudor's history and loose connection to Rolex... and with no waiting list and half the price.

The Tudor hour hand is one of the ugliest in the business. Tudor is basically an authorized Rolex knockoff.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

Which model of Rolex can do this where there isn't a similar watch available from another brand that can do the same, but without a waitlist? Just Tudor alone should be able to match about any Rolex model looks-wise, given Tudor's history and loose connection to Rolex... and with no waiting list and half the price.

That a watch is a Rolex makes the fashion faux pas of a sports watch with dress clothes somewhat acceptable.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

Which model of Rolex can do this where there isn't a similar watch available from another brand that can do the same, but without a waitlist? Just Tudor alone should be able to match about any Rolex model looks-wise, given Tudor's history and loose connection to Rolex... and with no waiting list and half the price.

Why does the waitlist twist your knickers so much? You can’t stroll into Porsche Tysons as a nobody and buy a GT3 RS. Are you too socially awkward to talk to salespeople?

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

Which model of Rolex can do this where there isn't a similar watch available from another brand that can do the same, but without a waitlist? Just Tudor alone should be able to match about any Rolex model looks-wise, given Tudor's history and loose connection to Rolex... and with no waiting list and half the price.

That a watch is a Rolex makes the fashion faux pas of a sports watch with dress clothes somewhat acceptable.

Ha ha. Not really. Well, maybe.

It drives me nuts how often we see posts on here from women wanting to know if they should go for an entry-level smooth bezel/Oyster bracelet Lady Datejust or a Cartier Tank. Totally different watches. One is a gorgeous sporty watch, the other is basically dressy jewelry that is a watch. They are both lovely, I'd be more than happy with a gift of either lol, but they are not remotely interchangeable and the fact that we see so much either/or with them around here reflects the fact that the people who know nothing about watches or style feel the need to throw UMC signaling with these watches.

Again -- not down on these particular watches. They are just worn quite often by people with no style and no understanding of fashion and what to where when. People who think that something extremely expensive automatically = formal or fancy. That's way off. Doesn't matter though, wear what you want.

[Anonymous]

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:

Anonymous wrote:But is it actually the best watch out there? Nah.

Define best.

They’re as accurate alost any other mechanical watch.

Many of their models are icons. They have histories.

There aren’t many watches that can seamlessly transition from the beach, to t-shirt and jeans and then a suit and tie.

Which model of Rolex can do this where there isn't a similar watch available from another brand that can do the same, but without a waitlist? Just Tudor alone should be able to match about any Rolex model looks-wise, given Tudor's history and loose connection to Rolex... and with no waiting list and half the price.

Why does the waitlist twist your knickers so much? You can’t stroll into Porsche Tysons as a nobody and buy a GT3 RS. Are you too socially awkward to talk to salespeople?

It's 2026. Most of us have grown an inability to talk to salespeople.