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I love CF and am having fun thinking of ways they could diversify their brand. Two ideas: Cruise ships (like Palm Springs's Taco Bell Hotel) or a food tour with wine pairings.
What do you think? I'm half-joking, but honestly, I think it could be a huge cult food-tourism hit. People LOVE CF. |
| No, stopped eating their food years ago. Portion sizes down, all cakes are frozen/overpriced. |
| A cheesecake factory cruise ship? the idea sells itself! |
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Eh, it's a national food chain with mediocre food, but it's appealing bc of the portion size and huge variety and it's loud .
Not really wine pairing or food cruise material. |
| “If you don’t get the shiitz from our food, the norovirus will get ya” |
| It's a no for me. I wouldn't be interested in either of those things. I do like their cheesecake though. |
| I wouldn’t even go on a regular cruise |
The Venn Diagram of (i) people interested in food tourism, and (ii) people who love Cheesecake Factory results in a very, very small overlap. Food is one of the most significant parts of any trip I take. I plan out restaurants and meals like a military campaign, form the best restaurants in the area to street food, holes int eh wall, and everything in between. And there's absolutely no way I'd take a CF food tour. I imagine most people who feel like I do about food would have the same reaction. You may have better luck with cruises. The Venn Diagram of people who love cruises and people who love CF probably looks like one circle. |
Doesn't the bolded apply equally to CF and cruise ships? |
| I hate cruises generally but this sounds super fun actually. |
+1 |
| Just the thought of a Cheesecake Factory Cruiseship is the 8th circle of hell. |
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Would I go on one? Hell no. I’m way too snobby for that.
Does the idea have merit? Maybe. Cruise goers might enjoy the “guarantee” that the food will be good and they’ll have lots of options. There’s not alot of distinction of the CF brand that can be uniquely captured in cruise format though. At least not that I understand b/c I don’t go to the CF nor do I cruise. |
| DCUM trolling can be too specific. |
| I guarantee if CF went into partnership with Carnival and offered a CF dining room, that ship would be sold out for years to come. |