Business Analytics major

[Anonymous]

Is a bachelors in business analytics worth it? DD is considering this route and we’re willing to help out with a masters degree if need be

[Anonymous]

A lot of kids that major in this end up becoming glorified software installers or consultants who do very basic IT consulting. They learn some of the easier programming techniques like Python, how to run some basic regressions using datasets, etc. At the end of the day there isn't a huge demand in the business world for 50,000 B.S. grads to come out and run regressions on random datasets. The placement rate in business analytics is probably slightly lower than finance, definitely lower than accounting where 100% of students pretty much place at Big 4 (if you're at a top 100 university), but slightly better than soft fields like marketing or general management. It's not a bad options but it's not great either.

[Anonymous]

My DS is graduating from W&M in less than two weeks with a Bachelor of Business Administration Business Analytics. He accepted a position back in October with a federal consulting firm making $90K a year. He had three offers to choose from. Obviously he has no idea how far he'll be able to advance in his career and how much programming he'll be doing. He is open to getting an MBA in a few years.

[Anonymous]

I would suggest adding a minor in finance and applying for FinTech jobs

[Anonymous]

Data science seems like it might lead to employment opportunities. I was under the impression (correctly or incorrectly) that business analytics is a similar major.

[Anonymous]

Anonymous wrote:Is a bachelors in business analytics worth it? DD is considering this route and we’re willing to help out with a masters degree if need be

As the head of an analytics department of a large, well known company and someone who used to work at a college I would say absolutely NOT worth it.
Get an education in something foundational like mathematics; statistics or economics.

[Anonymous]

Anonymous wrote:A lot of kids that major in this end up becoming glorified software installers or consultants who do very basic IT consulting. They learn some of the easier programming techniques like Python, how to run some basic regressions using datasets, etc. At the end of the day there isn't a huge demand in the business world for 50,000 B.S. grads to come out and run regressions on random datasets. The placement rate in business analytics is probably slightly lower than finance, definitely lower than accounting where 100% of students pretty much place at Big 4 (if you're at a top 100 university), but slightly better than soft fields like marketing or general management. It's not a bad options but it's not great either.

Wow. Clueless.

[Anonymous]

Yes, it is such a growing field! Businesses, nonprofits and government organizations are increasingly reliant on the effective use of data, and anyone who can present it in a way that is understandable to stakeholders, customers, etc. is in very high demand. Add in the business foundation- you are gold.

[Anonymous]

Anonymous wrote:Yes, it is such a growing field! Businesses, nonprofits and government organizations are increasingly reliant on the effective use of data, and anyone who can present it in a way that is understandable to stakeholders, customers, etc. is in very high demand. Add in the business foundation- you are gold.

This is what statistics, applied math, physics, and CS majors have been doing forever. Unfortunately business analytics and sometimes data analytics is just a very watered down version of this more foundational majors.

[Anonymous]

Anonymous wrote:

Anonymous wrote:Yes, it is such a growing field! Businesses, nonprofits and government organizations are increasingly reliant on the effective use of data, and anyone who can present it in a way that is understandable to stakeholders, customers, etc. is in very high demand. Add in the business foundation- you are gold.

This is what statistics, applied math, physics, and CS majors have been doing forever. Unfortunately business analytics and sometimes data analytics is just a very watered down version of this more foundational majors.

it doesn't seem to have hurt students in the business analytics program at my university. very high starting salaries and contacted by companies endlessly. very very in demand.

[Anonymous]

Anonymous wrote:

Anonymous wrote:Yes, it is such a growing field! Businesses, nonprofits and government organizations are increasingly reliant on the effective use of data, and anyone who can present it in a way that is understandable to stakeholders, customers, etc. is in very high demand. Add in the business foundation- you are gold.

This is what statistics, applied math, physics, and CS majors have been doing forever. Unfortunately business analytics and sometimes data analytics is just a very watered down version of this more foundational majors.

Try to keep up with the 22nd year of the 3rd millennium and the 21st century.

[Anonymous]

It's a shit major. Don't do it.

So my son has one less competition lol
Seriously it's one of the best majors out there.

However it's usually under a business school, and prestige is sort of important although it might be little less for a business analytics major which has STEM flavors.
It's a business with STEM parts, so it's valued very much in the industry these days.

If you have to go to a lower tier school, adding a minor in CS, DS, or Statistics would increase your competitiveness.