Anonymous wrote:After examining CRBL stock price, I can see that Covid gutted the stock years before this incident.
Cracker Barrel has never recovered from Covid.
I view the old man by the barrel as having died of Covid several years ago.
The logo change is an act of desperation to bring in a new crowd of people because the old crowd either died of Covid or never came back.
I would refrain from hating on the CEO. She is a last ditch effort to bring the plane out of a nosedive.
On a personal note, I refuse to eat at Cracker Barrel because of its LGBTQ Alliance. I am also still boycotting Target and JC Penneys for their open support of that ungodly garbage.
Anonymous wrote:Anonymous wrote:They changed their logo, like every company does from time to time.
Release the Epstein files.
Are you ok?
Anonymous wrote:Anonymous wrote:Anonymous wrote:Cracker Barrel CEO told Bud Light to hold her beer.
Black Rock controls about 16% of Cracker Barrel stock, and installed a new CEO that’s down with BR’s agenda of destroying anything seen as traditional Americana - like Cracker Barrel.
So the new CEO took the old white country store clerk character off the logo - to subtly communicate to the Cracker Barrel customer demographic (who tends to resemble the guy on the logo) that “we got rid of him and we’re getting rid of you next, because even though you spend money in our restaurants, we don’t like you and wish you weren’t here”.
And not surprisingly, their stock is off 12% now.
So weird, right? You attack your customers, and they have gall to get upset about it!
Back in the real world, the chain was doing horribly, including a 40% stock decline, while attempting to project your beloved “traditional Americana” and this was an attempt to turn things around.
https://news.northeastern.edu/2024/05/30/cracker-barrel-rebrand/
I freely admit I’m not an MBA from an Ivy. You probably are. Or at least want me to think you are….
So here’s your opportunity to educate us all and show off what you gleaned chasing that Masters: how does turning a restaurant around happen when you do something that tells your remaining customers that you wish people that looked like them - the guy on the logo - that you’d sorta wish they’d just disappear like the guy on the logo?
What’s the turn around strategy there?
Is this like “we had to destroy the restaurant to save the restaurant” ?
Anonymous wrote:What is edgy and modern about "zone"? On the highway, it's just where speeding fines are doubled.
Anonymous wrote:Anonymous wrote:Cracker Barrel CEO told Bud Light to hold her beer.
Black Rock controls about 16% of Cracker Barrel stock, and installed a new CEO that’s down with BR’s agenda of destroying anything seen as traditional Americana - like Cracker Barrel.
So the new CEO took the old white country store clerk character off the logo - to subtly communicate to the Cracker Barrel customer demographic (who tends to resemble the guy on the logo) that “we got rid of him and we’re getting rid of you next, because even though you spend money in our restaurants, we don’t like you and wish you weren’t here”.
And not surprisingly, their stock is off 12% now.
So weird, right? You attack your customers, and they have gall to get upset about it!
Back in the real world, the chain was doing horribly, including a 40% stock decline, while attempting to project your beloved “traditional Americana” and this was an attempt to turn things around.
https://news.northeastern.edu/2024/05/30/cracker-barrel-rebrand/
Anonymous wrote:They changed their logo, like every company does from time to time.
Release the Epstein files.
Anonymous wrote:Would the CEO eat their chicken fried steak?
My guess is bo, so she's trying to remake the chain seeking a new clientele
Anonymous wrote:Anonymous wrote:I cancelled Cracker Barrel decades ago. Too much salt and the food always gave me a headache.
I've never been but from the pictures it looked cozy inside, and the new design seems more generic.
I don't go to McDonald's either, but their new building design/aesthetic is depressing. The cheerful design of the 80s was better.
Anonymous wrote:Cracker Barrel CEO told Bud Light to hold her beer.
Black Rock controls about 16% of Cracker Barrel stock, and installed a new CEO that’s down with BR’s agenda of destroying anything seen as traditional Americana - like Cracker Barrel.
So the new CEO took the old white country store clerk character off the logo - to subtly communicate to the Cracker Barrel customer demographic (who tends to resemble the guy on the logo) that “we got rid of him and we’re getting rid of you next, because even though you spend money in our restaurants, we don’t like you and wish you weren’t here”.
And not surprisingly, their stock is off 12% now.
So weird, right? You attack your customers, and they have gall to get upset about it!
Anonymous wrote:Cracker Barrel CEO told Bud Light to hold her beer.
Black Rock controls about 16% of Cracker Barrel stock, and installed a new CEO that’s down with BR’s agenda of destroying anything seen as traditional Americana - like Cracker Barrel.
So the new CEO took the old white country store clerk character off the logo - to subtly communicate to the Cracker Barrel customer demographic (who tends to resemble the guy on the logo) that “we got rid of him and we’re getting rid of you next, because even though you spend money in our restaurants, we don’t like you and wish you weren’t here”.
And not surprisingly, their stock is off 12% now.
So weird, right? You attack your customers, and they have gall to get upset about it!