Anonymous wrote:Heading toward $150M opening, $300m worldwide. Massive.
I'm not sure whether the PPs were thinking that this was going to be a bubble gum comedy? Gerwig was always going to bring social commentary.
Anonymous wrote:Anonymous wrote:Anonymous wrote:I really want to understand the point of this movie … but I got nothing.
+1
Viewer here - can't recommend this movie. Went to see it for nostalgia purposes, I loved Barbie - cut her hair, etc. Back in the day we only had one or two - no having more than that, generally. My daughter (now a teen) had a bunch (because of me) and never took to Barbie. She is seeing it this weekend with her friends.
People who attended where I was were into it - dressed in pink, etc. I really wanted to like the movie, but almost walked out in the first 20 minutes - something I never do (nor do I send food back, as a reference). I appreciated the emotional tug re: the mom story line, but other than that, I got nothing.
Agree with other PP that there is a LOT of money they need to recoup for this movie.
Why didn’t you like the movie?
Anonymous wrote:Anonymous wrote:The $100M marketing budget alone means this movie has to make a GiGANTIC amount of money this weekend to recoup that investment. Mattel is also hinging an entire marketing plan to revitalize their toys on this movie. I have never seen this amount of obvious corporate shilling.Anonymous wrote:I've been kind of underwater and don't understand why there is such a veritable blizzard of clearly over-the-top marketing-driven buzz about this movie. It looks ok, but I don't feel convinced that we needed a Barbie movie or that I should go see it. Why is this getting pushed so hard? Who is funding this uncommonly large PR barrage?
I am aware of Gerwig and Baumbach and like to watch both Robbie and Gosling, but I don't find Barbie at all compelling.
People are going to be so disappointed if it doesn't flop. I waited until yesterday to buy tickets for this weekend. I could barely find 2 seats together for any of the multiple showings at 2 different theaters. I suspect the movie is going to do alright.
Anonymous wrote:Anonymous wrote:I really want to understand the point of this movie … but I got nothing.
+1
Viewer here - can't recommend this movie. Went to see it for nostalgia purposes, I loved Barbie - cut her hair, etc. Back in the day we only had one or two - no having more than that, generally. My daughter (now a teen) had a bunch (because of me) and never took to Barbie. She is seeing it this weekend with her friends.
People who attended where I was were into it - dressed in pink, etc. I really wanted to like the movie, but almost walked out in the first 20 minutes - something I never do (nor do I send food back, as a reference). I appreciated the emotional tug re: the mom story line, but other than that, I got nothing.
Agree with other PP that there is a LOT of money they need to recoup for this movie.
Anonymous wrote:The $100M marketing budget alone means this movie has to make a GiGANTIC amount of money this weekend to recoup that investment. Mattel is also hinging an entire marketing plan to revitalize their toys on this movie. I have never seen this amount of obvious corporate shilling.Anonymous wrote:I've been kind of underwater and don't understand why there is such a veritable blizzard of clearly over-the-top marketing-driven buzz about this movie. It looks ok, but I don't feel convinced that we needed a Barbie movie or that I should go see it. Why is this getting pushed so hard? Who is funding this uncommonly large PR barrage?
I am aware of Gerwig and Baumbach and like to watch both Robbie and Gosling, but I don't find Barbie at all compelling.
Anonymous wrote:Anonymous wrote:I really want to understand the point of this movie … but I got nothing.
+1
Viewer here - can't recommend this movie. Went to see it for nostalgia purposes, I loved Barbie - cut her hair, etc. Back in the day we only had one or two - no having more than that, generally. My daughter (now a teen) had a bunch (because of me) and never took to Barbie. She is seeing it this weekend with her friends.
People who attended where I was were into it - dressed in pink, etc. I really wanted to like the movie, but almost walked out in the first 20 minutes - something I never do (nor do I send food back, as a reference). I appreciated the emotional tug re: the mom story line, but other than that, I got nothing.
Agree with other PP that there is a LOT of money they need to recoup for this movie.
Anonymous wrote:I really want to understand the point of this movie … but I got nothing.
The $100M marketing budget alone means this movie has to make a GiGANTIC amount of money this weekend to recoup that investment. Mattel is also hinging an entire marketing plan to revitalize their toys on this movie. I have never seen this amount of obvious corporate shilling.Anonymous wrote:I've been kind of underwater and don't understand why there is such a veritable blizzard of clearly over-the-top marketing-driven buzz about this movie. It looks ok, but I don't feel convinced that we needed a Barbie movie or that I should go see it. Why is this getting pushed so hard? Who is funding this uncommonly large PR barrage?
I am aware of Gerwig and Baumbach and like to watch both Robbie and Gosling, but I don't find Barbie at all compelling.
Anonymous wrote:
Mattel is behind it. It’s the first in their push to make multiple movies based on their toys. I find that really unappealing, despite Greta Gerwig.