Anonymous wrote:Put a down payment on a house instead.
"According to New York Times, N.W. Ayer's game plan was to "create a situation where almost every person pledging marriage feels compelled to acquire a diamond engagement ring."
http://blog.hubspot.com/marketing/diamond-de-beers-marketing-campaign
Anonymous wrote:About the equivalent of a herd of rare, Andalusian cattle and a kilo of Northern Lights with the crazy purple hairs. And he brought my mom a new crockpot!
Anonymous wrote:My step-grandmother left me hers in her will. Large emerald cut diamond. The band had my grandparents' names engraved on the inside. It was too big for DW's finger so we cut off the band and turned that into the wedding ring. Appraised for $50,000.