Anonymous
09/19/2025 10:04
Subject: Those awful Dodge Ram commercials
This ad is clearly not targeted at 98% of the people on DCUM. None of you were going to buy a truck anyway.
Anonymous
09/19/2025 09:46
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Anonymous wrote:Anonymous wrote:Anonymous wrote:Machismo is in vogue. The exploding firework kind of things in that commercial just make me laugh. So obvious their market is men who feel less than.
99% of advertising targets are people who feel less than, with the suggestion that buying this product will make you closer to what you want to buy.
I bet if it were a commercial for a new Chevy or Subaru EV, with the exact same format, and a bunch of images of mixed race and gay couples, and sort-of unattractive but confident 50-something women who appear to be single and fine with it, and it said “Never Stop Being American,” and the commercial subjects were all driving to coffee shops, farmers markets, and wineries, you’d think it’s awesome, and probably be a little more eager to check out the car.
You are unable to grasp the psychology behind the themes of this commercial.
You think it’s “just the pictures” in the ad that are what strike OP as cringy? You don’t understand marketing or psychology.
And it’s hilarious you think this is a burn: “sort-of unattractive but confident 50-something women who appear to be single and fine with it.” You are on DC Urban Moms and Dads. There aren’t a lot of single 50 year old women on here.
Maybe there are a lot of very unattractive 50 year old male trolls who come here because they have nothing else to live for.
Sounds to me like the PP struck a nerve, since you somehow found the need to make a more personal attack. I think what she (because I doubt it's a man, they're kinda rare here) wrote is funny and not directed at anyone personally. You would also be wrong about how many single women are on here.
I admit, I don’t like weak intellectual arguments or casual misogyny. I’ll call both of them out.
The cat lady trope is offensive. (Unattractive, old, and gasp, single!). It is used to put someone of a differing opinion in their place. YOU would be wrong about how many male trolls there are here. You mention anything MAGA adjacent and they pop out from under their bridge like they’ve been summoned.
It didn’t hit a nerve. Again, because like the majority of posters, I’m a married mom.
Anonymous
09/19/2025 09:38
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Something I’ve learned from the Charlie Kirk and Jimmy Kimmel thing is that I’m totally isolated from “mainstream” American culture. Which is fine, historically it’s usually better to be on our fringe with few exceptions.
It started in 2015 when I realized so many people watched The Apprentice and I just never did. Also people go on cruises. And watch tv with ads I guess.
+1 to all this.
Do you think this is a factor of our age, SES or what? Because the world is more connected than ever. I'm not on FB or other social media so I only get glimpses of the "mainstream" thing through my kids or through DCUM (that thread on UMC men who are juicing up and maxing macros and sleep or whatever was fascinating).
I remember simpler times when we all watched Home Improvement and then talked about it the next day at school. Vacations were basic. The "rural" kids lived like Footloose but at the end the kids won out over the religious nuts.
Anonymous
09/19/2025 09:34
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Anonymous wrote:Anonymous wrote:Machismo is in vogue. The exploding firework kind of things in that commercial just make me laugh. So obvious their market is men who feel less than.
99% of advertising targets are people who feel less than, with the suggestion that buying this product will make you closer to what you want to buy.
I bet if it were a commercial for a new Chevy or Subaru EV, with the exact same format, and a bunch of images of mixed race and gay couples, and sort-of unattractive but confident 50-something women who appear to be single and fine with it, and it said “Never Stop Being American,” and the commercial subjects were all driving to coffee shops, farmers markets, and wineries, you’d think it’s awesome, and probably be a little more eager to check out the car.
You are unable to grasp the psychology behind the themes of this commercial.
You think it’s “just the pictures” in the ad that are what strike OP as cringy? You don’t understand marketing or psychology.
And it’s hilarious you think this is a burn: “sort-of unattractive but confident 50-something women who appear to be single and fine with it.” You are on DC Urban Moms and Dads. There aren’t a lot of single 50 year old women on here.
Maybe there are a lot of very unattractive 50 year old male trolls who come here because they have nothing else to live for.
Sounds to me like the PP struck a nerve, since you somehow found the need to make a more personal attack. I think what she (because I doubt it's a man, they're kinda rare here) wrote is funny and not directed at anyone personally. You would also be wrong about how many single women are on here.
Anonymous
09/19/2025 09:32
Subject: Those awful Dodge Ram commercials
Anonymous wrote:They're targeted to a certain type of man. All ads have a target audience. Who cares? I've seen many ads that make my skin crawl including the enormous pictures at Target of models with hundreds of moles, vitiligo and stretch marks. But they must work on someone or they wouldn't be there.
+1 I dislike the obese models in Athleta ads for leggings too, but obviously there's a target audience out there that isn't me. The truck commercial is not targeting me. In fact, I wonder what OP is watching that is airing this ad? Never saw it until I clicked on the link. It's clearly targeting the good ole boy type who goes to Nascar, hunts, fishes, listens to country music, etc. Not people on DCUM or living in Chevy Chase.
Anonymous
09/19/2025 08:57
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Anonymous wrote:Machismo is in vogue. The exploding firework kind of things in that commercial just make me laugh. So obvious their market is men who feel less than.
99% of advertising targets are people who feel less than, with the suggestion that buying this product will make you closer to what you want to buy.
I bet if it were a commercial for a new Chevy or Subaru EV, with the exact same format, and a bunch of images of mixed race and gay couples, and sort-of unattractive but confident 50-something women who appear to be single and fine with it, and it said “Never Stop Being American,” and the commercial subjects were all driving to coffee shops, farmers markets, and wineries, you’d think it’s awesome, and probably be a little more eager to check out the car.
You are unable to grasp the psychology behind the themes of this commercial.
You think it’s “just the pictures” in the ad that are what strike OP as cringy? You don’t understand marketing or psychology.
And it’s hilarious you think this is a burn: “sort-of unattractive but confident 50-something women who appear to be single and fine with it.” You are on DC Urban Moms and Dads. There aren’t a lot of single 50 year old women on here.
Maybe there are a lot of very unattractive 50 year old male trolls who come here because they have nothing else to live for.
Anonymous
09/19/2025 08:24
Subject: Those awful Dodge Ram commercials
Something I’ve learned from the Charlie Kirk and Jimmy Kimmel thing is that I’m totally isolated from “mainstream” American culture. Which is fine, historically it’s usually better to be on our fringe with few exceptions.
It started in 2015 when I realized so many people watched The Apprentice and I just never did. Also people go on cruises. And watch tv with ads I guess.
It started in 2015 when I realized so many people watched The Apprentice and I just never did. Also people go on cruises. And watch tv with ads I guess.
Anonymous
09/19/2025 08:22
Subject: Those awful Dodge Ram commercials
They're targeted to a certain type of man. All ads have a target audience. Who cares? I've seen many ads that make my skin crawl including the enormous pictures at Target of models with hundreds of moles, vitiligo and stretch marks. But they must work on someone or they wouldn't be there.
Anonymous
09/19/2025 08:21
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Well, some of us never will stop being an American. After all, we were born and raised here and, unlike those who are unhappy with their native citizenry, we will never not want to be American.
Is it a stupid way to sell pick-ups? Maybe. I'm sure the Dodge marketing folks feel it's a productive use of their advertising funds.
I'll be happy to be an American IF we survive this administration intact as a free nation. Fingers crossed.
Anonymous
09/19/2025 06:52
Subject: Those awful Dodge Ram commercials
Same PP I’ll add that what is really funny about what you wrote is that those are things people DO. They spend money at coffee shops, support farmers by shopping at local markets and wineries. Mean while the RAM commercial shows no real life things. It is a series of hyped up images that no one does. Like exploding firework things and driving trucks in packs. Of course, you just meant to get a jab in because you felt my criticism was a little too on point, but whatever enjoy your fantasy.
Anonymous
09/19/2025 06:45
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Anonymous wrote:Machismo is in vogue. The exploding firework kind of things in that commercial just make me laugh. So obvious their market is men who feel less than.
99% of advertising targets are people who feel less than, with the suggestion that buying this product will make you closer to what you want to buy.
I bet if it were a commercial for a new Chevy or Subaru EV, with the exact same format, and a bunch of images of mixed race and gay couples, and sort-of unattractive but confident 50-something women who appear to be single and fine with it, and it said “Never Stop Being American,” and the commercial subjects were all driving to coffee shops, farmers markets, and wineries, you’d think it’s awesome, and probably be a little more eager to check out the car.
Well, you would lose that bet. On pretty much every front. I don’t want an EV, they can’t really take long trips and America is big. I’m married with 2 teenage boys (who also find the commercial way too much) and I’m driving my car into the ground baby. It is more environmentally friendly to do that.
Anonymous
09/19/2025 06:38
Subject: Those awful Dodge Ram commercials
Anonymous wrote:Anonymous wrote:Machismo is in vogue. The exploding firework kind of things in that commercial just make me laugh. So obvious their market is men who feel less than.
99% of advertising targets are people who feel less than, with the suggestion that buying this product will make you closer to what you want to buy.
I bet if it were a commercial for a new Chevy or Subaru EV, with the exact same format, and a bunch of images of mixed race and gay couples, and sort-of unattractive but confident 50-something women who appear to be single and fine with it, and it said “Never Stop Being American,” and the commercial subjects were all driving to coffee shops, farmers markets, and wineries, you’d think it’s awesome, and probably be a little more eager to check out the car.
+1
Anonymous
09/19/2025 06:31
Subject: Those awful Dodge Ram commercials
Anonymous wrote:"Never, ever, EVER stop being an American."
WTF. They make my skin crawl.
They aren’t targeted at you - they’re aimed at a certain kind of American who gets a rare woody from seeing them.