Anonymous wrote:I know that SW is preferred by most of the painters I use (Gen Contractor) but it is not easy to use if you are the casual painter. BM is much thinner paint and easier for a home owner to apply. SW is thicker and probably a better lasting paint but unless you are a professional painter, you will have some troubles with it. I like the bold colors of BM but if I want colors that shift in the light I prefer SW. That is probably a byproduct of the viscosity of the two paints.
They only prefer it because SW offers a substantial discount to contractors. BM is actually a better paint brand if you're looking for a better white and neutral color selection, it has more depth. And Aura performs better than Emerald if you're looking at top of the line for both brands, but anything outside of that, BM and SW are basically equal.