Our coat closet is much smaller - maybe 30-36 inches across. We only have stuff in there (within reach) that we use all the time. Each kid has a double hook - one for backpack, one for jacket (often also has a sweatshirt hung there). We have a shoe rack in there for mostly grown up shoes - only the seasonal ones. The kids have a basket that goes on top for shoes - only 2-3 pairs in there. We hang rain coats and 1-2 adult coats each on hangers. There are 2-3 brooms stuffed on a side.
We have a small bench with baskets under it for seasonal hats and mittens and whatever. Also has some space for shoes if needed. Kind of like this, but ours has 3 smaller baskets instead.
http://www.houzz.com/photos/56446970/Safavieh-Freddy-Wicker-Storage-Bench-Distressed-White-accent-and-storage-benches
On the top shelf of the closet we keep a bag of balls and picnic stuff. Some exercise gear that's rarely used. We probably need to organize that, ha!