Most of what you find in the regular grocery stores, e.g., Giant or Safeway are actually sweet potatoes. They should be firm, dry, the skin may have some blemishes but avoid buying ones that are soft or obviously cracked:
http://www.huffingtonpost.com/2011/11/16/difference-between-sweet-potatoes-and-yams_n_1097840.html
I love them roasted as fries or mashed.