Anonymous wrote:On another thread someone said they eat healthy food, and in the next sentence mentioned by that they mean Trader Joes products.
Is this derivative of TJ marketing? I've always thought TJ as kind of an upscale junk food store -- a more eclectic 7-11 for hipsters.
Do people actually associate "healthy" with the TJ brand?
To put TJs in the same category as 7-11 is a bit of a stretch, don't you think? First of all, have you smelled your clothes after you come out of a 7-11?? I will not step inside a 7-11 unless my life depended it on it.
TJs has healthy stuff, organic fruits and veggies that a lower cost than Giant or Safeway. Organic chicken, and other meats are good as well. Their all purpose flour is great and their semi-sweet chocolate chips are as good as ghiradelli chips at a fraction of the cost. I go to the Falls Church TJs and haven't been disappointed with what I have bought. And if you are disappointed they will refund your money. I will not buy organic milk at the Giant near me, on two occasions I have opened it and it smells spoiled I take it back because a gallons is $6+ and the customer service people always look at me strange for taking something that is spoiled back. I have on two occasions take cheeses back to TJs not a question or odd look.
I'm not embarrassed to say I shop at TJs once a week, and do not consider it on par with 7-11 that's ridiculous!
As with any other prepared foods, Giant, Safeway, Harris Teeter, WF etc. read the labels.