Anonymous wrote:How well the counselor gets to know their students, so that recommendations can truly be individualized.
Whether they provide meaningful and helpful edits to essays.
Whether they look past rankings/prestige in helping students create a list.
so much of this is about the school's culture and philosophy. Some big name national private feeder schools, have entire administrative processes in place so that the counselor letters are extraordinarily personal - with the type of detail that can only come from combing through school reports for 4 years, talking with teachers, hiring outside letter writers etc.
At the end of the day, its about how much $$ and support the school's administration puts into the CCO. Look at Ransom Everglades in FL. They hired a former Dartmouth AO and stacked up that CCO. For a tiny graduating class. They start 1-on-1 meetings in fall of 9th grade. Put kids on a "plan" for both ECs, summer opps and help with alumni internships. Its INSANE.