Anonymous wrote:For women, I have zero idea but for guys I think it is because they could be going bald.
Actually for both genders - I think it may just be for fashion statements. 🎩🎩
Yes! For men especially, brands like Stetson and Borsalino are experiencing a renaissance. Stetson can’t keep its stratoliners in stock and Borsalino is returning to its pre-bankruptcy quality finally. Upstarts like Huvfud out of Denmark and KTG out of Brooklyn are innovating. Scally out of Boston is popular for flat caps.
Stetson just increased the price of its Pure beaver fedora to more than $700 from about $400. That’s custom hat range.