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[quote=Anonymous][quote=Anonymous]He likely hired the PR crisis manager because this is bigger than beef with Blake lively. This actually started with an issue between him and Colleen Hoover. He basically pulled a scooter Braun… eg what scooter did Taylor with her music portfolio. Justin optioned the book to become a movie before it really got big. But just as his option was about to run out….interesting timing because the book got really big. Instead of optioning out and giving her the rights to sell it at a much higher price to someone else, he retained the rights. So she missed out on a really huge payday. [/quote] It sounds like a smart financial move on his part. Why would he not retain the rights and make money?[/quote]
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