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Reply to "Vineyard Vines - Wow, haven't seen such a white catalog in years"
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[quote=Anonymous]NP. A few years ago, I was similarly put off by a high-end children's clothing catalog that featured very few children from diverse backgrounds. A couple of very light-skinned, racially ambiguous but possibly biracial AA girls (like myself) were featured, but no brown-skinned children of any background. What's worse is that this particularly clothing company often photographed their catalogs on location in exotic locales, but their catalogs still largely featured almost all white children. In this case, the catalog was shot in an African country, but with no black or brown children featured. I am the mother of a 1/2 African child, and I frequently buy their clothes and found it a shame that they did not feature children that look anything like her background. I knew several other AA friends who also bought this brand regularly. I was unsatisfied with the answer I got from a company rep (basically, a shrug--she said they just take whatever child models show up for calls, instead of actively trying to recruit models from diverse backgrounds). I started a petition to convince this company to increase the diversity of their catalogs, and I shared it through social media (Facebook, Twitter). Many other people besides myself also expressed similar sentiments on their Facebook page. A few weeks later, I got an email from the head of the company saying that they would try to do better in reflecting more diversity in their catalogs. I've been flipping through their catalogs ever since when I get them in the mail, and there is indeed more ethnic diversity in their catalog. More power to you, OP.[/quote]
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