Reply to “Target is not an ‘everything store,’” Says CEO , “That’s not what guests want from us.”

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Reply to " “Target is not an ‘everything store,’” Says CEO , “That’s not what guests want from us.”"

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[quote=Anonymous]Reading this thread with interest. Can someone explain what objective changes Target has made in the last 7 years that you say you used to shop there and now you don't?  I'm not a super frequent shopper there, but i haven't noticed much change and i'm curious if i missed something.

Did they actually pivot their business model? Or are these complaints more along the vein of "everything used to be better, and now things suck?"

- on restocking, have they adopted a different business model? Or is that simply the issue post-covid that it's impossible to find workers and/or workers don't want to work for those wages, and stores figured out during covid (when they really couldn't find workers) that life goes on without the workers?

- on quality of clothes going downhill, it seems all clothing companies over the last 30 years have been a race to the bottom on quality to cut costs.  In any event, when i moved to the US 25 years ago and first went to a target, the brands then were also much lower quality than mall brands. So maybe this is some nostalgia on your part?

- for people saying they never shop there anymore, is that because they changed their business model? Or is it because we're all 40+ yo women and doing the fun target spree is something more for 20 and 30 somethings, and we've just aged out of the "shopping is fun" demographic?  Or maybe it's because covid taught everyone that in store shopping is not fun, so we've all just moved past that?  It just feels like everyone i know in my age bracket just isn't going shopping anymore, and we used to love shopping 15 years ago. I used to go to target all the time when my kids were little (15 years ago) because it was something to do, get a high of buying some stuff to offset the doldrums of life with young kids. But i haven't done that in years. I guess i feel like i'm not shopping at target because i'm just over it, not because of a business change.

But curious if there's something more tangible going on that i'm missing. [/quote]

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