Reply to Peloton Holiday ad sparks criticism

Forum Index » Off-Topic

Reply to "Peloton Holiday ad sparks criticism"

Subject:

Emoticons





More smilies

Text Color: Font: Close Marks

[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]It's a luxury fitnesss brand...did they think it was going to be a bunch of chubby people touting Jenny Craig microwavable meals? Like wtf. It's a dumb commercial but I don't get why people think a brand that's aspiration based - people buying a Peloton aspire to be thin - should use overweight people.[/quote]

Bc she was already very thin. Her aspiration to be even thinner is what has people bashing the ad. [/quote]

The ad didn't say one word about being thin.  Not one.  It didn't mention weight once.  Everyone complaining about "aspiration to be thinner" is projecting their own feelings onto that fictional woman.  [/quote]

Ok well this was an explanation based on comments from people viewing the ad. You saw what you wanted and so did others. [/quote]

Not really, no.  I viewed the ad, and reported what was actually in it - the actual words used.  As I said, no mention of weight or size.  That's not seeing what I want, it's a factual description of what was in the ad.

The people who think this is about her wanting to be thinner, on the other hand, did see what they want - or what they fear, I guess.  [/quote]

Well then please go share your thoughts with the many people on Twitter who explain what they dislike about the ad. I’m sure your thoughts will be well received. [/quote]

No thanks.  I have a hard enough time explaining things to the dimwitted on DCUM - I know better than to try that on Twitter.

And in case you were wondering, yes, I am referring to you.  [/quote]

Well now you've convinced me that Peloton made a totally normal ad for their exercise bike[/quote]

Yep. At this point, the only criticism I'm really reading is "why did she videotape herself? why did she put her bike there? why was she nervous getting on it?"

All of that is pointless criticism that has nothing to do with the bike itself. [/quote]

The ad is clearly supposed to make us feel like we are going along with this woman on her journey from weirdly anxious (about an exercise bike?) to determined Peloton cyclist, to newly confident with her year of achievement. We are supposed to see ourselves in her - and that means that we're supposed to see the bike in our house. It makes sense that since this is the journey the Peloton people are trying to take us on, that we'd notice where they get details wrong or where the ad seems to fail in its intention. It's just a weird ad, in some ways that are easy to describe - WHY IS SHE SO NERVOUS - and in others that are more inchoate but are obviously three since so many people are noticing the ad's strangeness.

It's cool you don't see it and are so valiant in your defense of the ad. I'm sure a year from now you'll be confident too! Just be sure to put the Peloton by the front door so if you decide you don't want to do it anymore you can run out into the snow.[/quote]

Options

	Disable HTML in this message
	Disable BB Code in this message
	Disable smilies in this message

Review message

Search Recent Topics Hottest Topics