Reply to Juventus DC Metro coming to VA? THIS. IS. AWESOME.

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[quote=Anonymous][quote=Anonymous]It's a model many big soccer brands follow to capitalize on their popularity. Summer camps, training academies all over the world. Juventus has about 30 of these throughout the world. No where do they claim these academies have any path or affiliation with their professional team, other than branding and training philosophy. They are selling the experience and the brand and it works. Barca does the same thing. So does Arsenal. It's good business. Having had kids play at one of these branded academies for a while, I never felt they were selling something they weren't. Was it high quality? Yes. Was it expensive? Yes. Did my kid have a good time? Yes.[/quote]

Path no but affiliation yes. It’s on the official Juventus site. Juventus Coaches are trained by the professional Italian coaches. And yes it is about the branding, training and philosophy. But I don’t think that’s a bad thing. I think there’s more accountability in these clubs whether they are affiliated with or using the branding, philosophy, etc of these professional clubs.[/quote]

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