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Reply to "Is Pepsi a sign of low socioeconomic status?"
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[quote=Anonymous]An article in The Atlantic actually discusses this. "A Brief History of Racist Soft Drinks" [I]Lots of people know about how Coca-Cola used to contain cocaine or how Pepsi was the hip drink in the 1960s. Few realize that Coke marketed assiduously to whites, while Pepsi hired a "negro markets" department. Put more bluntly, Coke was made for white people. Pepsi was made for black people. Over the course of the decades and the seemingly limitless growth of the soft drink industry, the companies have expanded their marketing departments and launched myriad campaigns to discourage the idea that either appealed to a specific race.[/I] More: https://www.theatlantic.com/national/archive/2013/01/brief-history-racist-soft-drinks/318929/ [/quote]
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