Reply to 2015 US News Rankings are out

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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]The year after Northwestern went to the Rose Bowl, applications shot up and the school gained in the US News rankings.  Moral of the story:  a good football team = a better rated school.[/quote]

Cute story, but apocryphal.  Northwestern has always been high in the rankings and never made a significant move. [/quote]

But popular exposure does drive applications.  In the year after the Facebook movie came out, applications to Harvard (which had been steadily increasing along with those at peer schools)  noticeably spiked.  People termed it the Facebook effect, kids apparently believing that if they only went to Harvard they could be the next Mark Zuckerberg.  Never mind that just about every character in the film came across as a jerk -- Zuckerberg, the Winkelvoss twins, the Larry Summers character, his secretary, etc.
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Good football team -> increase in alumni donations -> increase in spending on programs to provide better facilities and instructors -> increase in recruiting top academic and athletic students to improve school #s and increase in overall # of students who will be future alumni to donate more money -> increase in higher ratings for the school.[/quote]

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