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Reply to "Is Starbucks premium anymore or has it become downscale?"
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[quote=Anonymous][quote=Anonymous][quote=Anonymous]When have you seen a premium experience parked in every strip mall and grocery store you lay eyes on? It’s like McDonald’s, appeals to the masses. [/quote] In the suburbs and flyover country, Starbucks used to indicate you were in a somewhat upscale area. Starbucks store aesthetics were certainly more premium appearing than a typical dicey low rent strip mall shop. I feel like they at least used to have really high real estate standards and elevated any strip mall they were in. Now the locations are in dicey strip malls with crappy landlords who let the parking lots become full of litter. Now it's maybe only Whole Foods which would indicate you're in an upscale area. And perhaps proximity to a BMW/Mercedes dealership.[/quote] The word you are looking for is "basic", not "premium". [/quote]
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