Reply to Wegman's rotisserie chickens are now $9.99 each.

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Reply to "Wegman's rotisserie chickens are now $9.99 each."

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[quote=Anonymous][quote=Anonymous][quote=Anonymous]Have you taken a moment to consider that someone is buying or breeding a chicken, feeding a chicken, raising it, killing it, cleaning it, packaging it, loading it on a truck, driving it, unloading it, then the store roasts it, packages it, puts it on a shelf, then checks you out.....for $10.  It's sort of a miracle.

[/quote]

I've never bought a rotisserie chicken in my life and barely eat meat in general, but even I understand that economies of scale actually make this possible. It's not like they are doing this one chicken at a time. Nor are people going in and purchasing a single rotisserie chicken. There are actually a lot of grocery store items with razor thin profit margins (especially staples), but then there are a bunch with wide margins (prepared foods, frozen foods, snack foods). People go in and buy the rotisserie chicken and then a bunch of other stuff and the store and the supplier both make a profit.

We're not talking about a solo farmer lovingly raising a single chicken and cooking it and then selling it to you for $10. That would, indeed, be a miracle (and I assume come with some kind of curse).[/quote]

Not only that, but the farmers are not the ones getting shortchanged.  The retailer is the one taking the loss.  They retailer is selling this as a loss leader and using it as an incentive to get bodies into the store, whom they assume will then buy other things with a markup making the store money.  They are still paying the wholesale rate to the farmer or corporation that is raising the chickens.  The above comment suggests that the retailer is shortchanging the farmer and only paying what they charge for the chickens.[/quote]

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