Reply to Lively/Baldoni Lawsuit Part 2

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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]It doesn’t seem like there is going to be a big winner or loser at the end if this trial.

Her reputation can’t be salvaged at this point. The only thing that might help is time and in a few years, maybe this will blow over but for the foreseeable future studios or consumers don’t care if it was WF or her, they just know that they don’t want much to do with her.

I’ve seen a lot of the documents, her team is arguing that her businesses tanked has and studios won’t talk to her. I’m just not sure what a win will look like for her. [b]Once the sexual harassment claims were tossed it just made her look like she made stuff up and lied. [/b]That ruined her reputation likely more than anything she did during the promotion of this film or anything WF might’ve done. [/quote]

Regarding the bolded, I get why people who don't understand the legal rulings might think this because of the online conversation, but if you understand the ruling, that's not at all what it says. Not even a little. In fact the opposite -- the court found that it was reasonable for Lively to believe she'd been SHed based on the facts of the case, and in no place did the court find she had made anything up or lied.[/quote]

If you think the general public or businesses that are thinking of disturbing her products are reading this nuance, you are sorely mistaken. The headlines are that this is a big loss and sexual harassment claims were thrown out.[/quote]

+1 after seeing the exhibits from Kroger and a few of her other vendors, it’s pretty clear these people are easily rattled. There’s a million beverages out there, why do business with a problematic one. I think the margin of error, especially for a new brand, is just incredibly small b/c there is so much competition.

You also have to remember lively was having a bit of a bad run marketing Betty buzz b/c she had also made fun of Kate Middleton while promoting the brand. It seemed odd to me at first that Kroger and others would want to pump the brakes over a bad movie promo that I hadn’t even heard about, but then I realized they had just gotten through the Kate gate stuff, which was arguably a much bigger story. I had heard about the Kate stuff just like everyone else but I hadn’t heard about the iewum drama until the nyt article. I think wayfarer can also argue like look, her brand was already suffering from bad PR heading into August 2024.[/quote]

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