Reply to Is the Target Boycott Really Effective?

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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]Are there any other reasons, other than the boycott, that profits are down? Curious if it’s from that alone. [/quote]

No.

Same thing is happening with Home Depot versus Lowes.

Americans do not like supporting racists and thugs. In capitalism, we vote with our dollars.[/quote]

And most people vote for convenience and price, and usually are ignorant about company political positions, which is why amazon rules the retail world now - price and convenience.  Physical stores are not doing as well because of that competition; it's got zero to do with politics.

As for Home Depot and Lowe's, both company's shares are down in 2025, Lowe's by 6.3% and HD by 13.9%, while the S&P 500 has advanced 12.8%.  Those share declines have no apparent nexus to the political persuasions of the two companies, as much as activists would like to think otherwise.   While a few people may choose to drive further to shop at Lowe's because they don't like home Depot's politics, the reverse is probably equally true.  In either case, customers motivated by politics are inconsequential to corporate profitability.  Customers want convenience, certain brands uniquely available at one or the other, and service.  [/quote]

“zero”? Nope.  It might be a minority position, but it’s not zero.

Signed: 3rd Generation DC Native — whose parents and grandparents did not shop where we were not welcome to work or  to spend with dignity and respect.

As even you point it PP, customers are not a monolithic group and don’t always share the same values and priorities.  While my dollars might not impact a large corporation — at least not by themselves — they will definitely help sustain a small, locally owned, community-focused business.  I do think that collectively consumers motivated by values can be consequential to corporate profitability.  I also think that values go beyond “politics”.  Corporations apparently think this too — as they choose what to sell and how they market it.  Most of us make financial decisions daily. Many of us have been doing this with intentionality for decades. [/quote]

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