Reply to Trying to understand Nicola Peltz Beckham

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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][b]I think all celebs have their names (and probably kids names) trademarked. It it to protect them. [/b]

I don't know enough about branding or contracts related to name trademarks to have any idea what really happened but given how overdramatized and exaggerated the 'first dance' and ' 11th hour wedding dress' stories are I don't doubt this is more of the same.

I am sure David and Victoria were controlling - they are major public figures. But he didn't exactly strike out on his own. He just jumped into a different rich and famous family with controlling people who have a well documented history of treating others poorly.[/quote]
Yes, when they were children. Brooklyn wasn’t a child when he married so there was no need to continue to own the trademark for his name.

As many others have said, he’s never really done anything. All of his attempts have petered out. [/quote]

It sounds like from the article, it wasn't specifically about who owned the trademark. It was about contracts and Brooklyn refused to sign on. Sounds like he already had control. According to the article, the trademark was for ten years and expires in Dec 2026.[/quote]
Oh even better. He doesn’t need to be part of the family contracts if he doesn’t want to.[/quote]

No he doesn't and he chose not to. This according to Brooklyn upset D and V as it would have been a better, more lucrative contract if all the kids signed on. Which is fine. They can be disappointed. But to still be moaning about it...let it go. He is 27. He has been an adult for 9 years. Time to grow up.[/quote]

Its really the lost of control they're mad about. Having a family brand is fine only if you realize your kids are not extensions of you.[/quote]

That's the thing.  Enmeshed families can get pretty peeved if one member decides they need some space.[/quote]

David and Victoria were both top-notch at the height of their careers.  They have spent their life carefully building a brand and supporting causes to make the world a better place.  Brooklyn married into a family that seeks to burn this country and the most vulnerable people here and abroad to the ground.  I can see why they are concerned for their son AND their brand/legacy.[/quote]

Okay, but their son didn't choose his family.  He may need to strike out on his own.  He's not actually required to care one whit about their brand (which is actually his family).[/quote]

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