Reply to College Rep Visits to High Schools (public)

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[quote=Anonymous][quote=Anonymous][quote=Anonymous]For public schools I wouldn't bother. It felt like a college fair, which my DC also hated. It's a very superficial presentation and interaction. I would not miss class for this. Grades in grade 12 are really important and too much is missed in an hour. If it's during lunch or a study hall, then fine.

[/quote]

Colleges wouldn’t invest in visiting if it was superficial. If the college is spending money on travel, they care. If they care, you should care. Or, keep arrogantly thinking you know better. [/quote]

I expect successful visits would help them understand how competent the counselors are, the general caliber of the students, the vibe of the high school, etc.  It would give some life to processing the holistic stats.  And help them understand why some programs, like IB, can create strong applicant pipelines for certain programs.

From what I read on here, and what I can see online at my sophomore's university, the fancy private schools and selective magnets get more relationship management type of experienced AOs (older looking mid-career types).  The other schools get the peppy recent grad types.  And those young AOs change and rotate territories more often. So I suppose that part of the school visit process for the younger AOs is "learning the territory" and getting the school-specific context.  For the fancier schools and experienced AOs, it's likely more about prestige management, yield, and maintaining an applicant pipeline at preferred "feeder schools".  Those are my inferences from a limited amount of evidence and checking to see if my high school junior would likely see the same AOs as my college sophomore.  I have a lot of names from webinars and post-acceptance e-mails (was not tracking this intentionally but realized I had the info).[/quote]

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