Reply to Peloton Holiday ad sparks criticism

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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]Those in good shape exercise. People who exercise a lot are more inclined to spend thousands on equipment. People who enjoy exercise treat it like a hobby and like getting it as gifts. Peloton is not targeting overweight, once-a-week walkers who hate to exercise.[/quote]

THIS. And fit people don’t exercise as some constant weight battle. I exercise daily and it’s part of being healthy and feeling good. Grew up an athlete. We don’t do it to lose 4 lbs. For Xmas, I would love to get yoga teacher training, running shoes, etc. Reframe. [/quote]

In what universe did you think the woman in the ad wanted to lose 4 lbs? The ad said NOTHING about losing weight. [/quote]

Not sure but I think it was upthread-when Twitter blew up over this the original criticism was something about giving your wife who weighs 116 lbs a Pelaton so she can get down to 112. I don’t like the ad very much either, but it’s interesting to see so clearly how out of shape people view exercise as a weight loss tool exclusively. [/quote]

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