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Political Discussion
Reply to "What going on with Cracker Barrel ? "
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[quote=Anonymous][quote=Anonymous][quote=Anonymous]They just hate that the CEO with new innovative ideas is not an old white guy, like in the old logo.[/quote] That old white guy, Uncle Herschel," was a relative of one of the cofounders. Having him sit next to a barrel playing checkers is old time Tennessee. Why get rid of it? It's called nostalgia and very appealing to their custoners. What's wrong with traditions? When I travel to Santa Fe, I love the culture of their restaurants, sfood choices, stucco homes, turquoise jewelry, Catholic churches, etc. [/quote] The company wanted a brand refresh. Also the Catholic Church, stucco houses, or local food isn’t the same as a company. I would say a better comparison is updating your wardrobe at 30 from what you wore in high school. I know it’s hard for Americans to understand but corporate branding really isn’t culture.[/quote]
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